Social Media & Graphic Design Coordinator

Families Together Of Orange County•Santa Ana, CA

1d•Onsite

About The Position

The Social Media & Graphic Design Coordinator supports Families Together of Orange County’s online and community presence. The role manages day-to-day social media activity, captures and edits photography and video at clinics and community events, and creates graphic designs for print and digital campaigns. The coordinator also supports marketing communications, website and email updates, event activities, and administrative work under the direction of the Marketing Manager. This is an in-person, full-time role. Employees work on-site for scheduled shifts, generally eight hours per day within clinic operating hours of Monday through Friday, 8 a.m. to 8 p.m. Individual schedules may vary, and evenings, weekends, holidays, or overtime may be required to meet organizational needs. Regular travel between FTOC sites and community events is required, and employees may be asked to temporarily work at another site. The role requires creating content that follows FTOC’s brand, messaging, privacy, and consent guidelines. The coordinator is also expected to provide customer service, communicate regularly with the supervisor, meet productivity standards, participate in meetings, adapt to changing priorities, and contribute to a respectful and collaborative work environment. The stated salary is $25–$27 per hour, depending on experience.

Requirements

Bachelor’s degree in Graphic Design, Visual Communications, Marketing, Communications, or a related field, or equivalent experience.
At least 1 year of experience managing social media and creating photo, video, and design content.
A portfolio showing social media content, photography, and graphic design.
Proficiency in Adobe Creative Cloud, including Photoshop, Illustrator, InDesign, Premiere Pro, and Lightroom.
Experience with social media management and scheduling tools, such as Meta Business Suite; Canva; WordPress; and email marketing platforms such as Zoho Campaigns.
Photography and video skills, including camera operation, lighting, composition, and editing.
Comfort photographing and engaging with patients, staff, and community members at events.
Excellent verbal and written communication skills.
Strong writing, editing, and proofreading skills.
Strong organizational skills and attention to detail.
Ability to meet deadlines and manage multiple tasks in a collaborative environment.
Foundational knowledge of SEO best practices and digital marketing trends.
Ability to work on-site for scheduled shifts and travel between FTOC sites and community events, including at short notice.
Ability to drive to FTOC facilities as needed.
Ability to sit for extended periods and occasionally lift and/or move up to 25 pounds, including camera equipment and event materials.

Nice To Haves

Certification in digital marketing or content management.
Experience in an agency, healthcare, or nonprofit environment.
Nonprofit or healthcare work represented in the portfolio.
Proficiency in After Effects.
Basic knowledge of HTML/CSS.
Bilingual ability in English and Spanish or Vietnamese.
Passion for the community and the healthcare industry.

Responsibilities

Manage FTOC social media channels, including content scheduling, posting, and community management.
Develop monthly social media content calendars based on marketing priorities and messaging established by the Marketing Manager, and coordinate content through approval and publication.
Write engaging social media content reflecting FTOC’s voice and coordinate Spanish and Vietnamese content as needed.
Respond to comments and messages promptly, follow privacy guidelines, and route patient questions to the appropriate department.
Provide live social media coverage of FTOC events, including National Health Center Week, health fairs, and patient events.
Track social media performance, prepare monthly analytics reports, and identify trends and opportunities for review by the Marketing Manager.
Keep current with social media trends, platform features, and best practices.
Photograph and film clinics, providers, staff, community events, and outreach activities for social media, the website, print materials, and the FTOC magazine.
Edit photographs and short-form video, including reels and stories.
Obtain signed photo and video releases and follow FTOC privacy and consent guidelines.
Maintain an organized, searchable library of FTOC photos and videos.
Develop creative concepts and design marketing materials, including brochures, ads, social media graphics, flyers, and posters.
Ensure designs align with FTOC brand guidelines and messaging, and collaborate with the team on campaign visuals.
Assist with the bilingual FTOC magazine, including layout design and content creation.
Keep current with design trends and provide in-house printing and production support as needed.
Copyedit and review content for consistency in messaging, style, and voice.
Support cross-platform marketing campaigns by developing creative assets, coordinating content production, and implementing assigned activities under the Marketing Manager’s direction.
Assist with planning and executing email marketing campaigns, including writing content and designing templates.
Coordinate website content updates with FTOC’s web agency and update content in WordPress as needed.
Assist with clinic marketing displays and campaigns.
Support event setup, branding, and staff appreciation activities at FTOC events.
Assist with internal and external communications as needed.
Provide administrative support and perform other duties assigned by the supervisor.
Adhere to FTOC policies and procedures, provide customer service, represent FTOC’s core values, communicate with the supervisor, attend and participate in scheduled meetings, and adapt to shifting workplace priorities.
Travel regularly between FTOC sites and community events to capture photo and video content, and temporarily fill in at other sites as needed.