Social Media Designer (Content Creator)

The Shipyard•Columbus, OH

2d•$60,000 - $67,000•Hybrid

About The Position

The Shipyard is hiring a creative Social Media Designer to develop design, content creation and social strategy for client brands. The role combines design, storytelling and trend awareness, creating social-first content such as static graphics, posts, short-form video, photography, reels and campaign concepts. The designer will work with creative, social, PR, account and other agency teams to turn strategy into engaging content across platforms. This is a hybrid work-from-home and office position, with in-office attendance required Tuesdays and Thursdays. Candidates must live near Columbus, Ohio; Cleveland, Ohio; Denver, Colorado; New York, New York; or San Diego, California. The overall target base compensation range is $60,000–$67,000, with the offer determined in part by location and experience. Applicants must be authorized to work in the United States without visa sponsorship.

Requirements

3–7 years of experience in graphic design, social media, marketing, content creation or a related field.
A portfolio demonstrating strong visual storytelling and social-first creative; school, freelance, personal and professional work count.
Strong visual judgment and attention to detail, with an understanding of adapting creative across social platforms.
Experience creating content for Instagram, TikTok, Facebook, LinkedIn and YouTube.
Familiarity with tools such as Canva, Adobe Creative Suite, CapCut and Figma.
Solid understanding of current social media trends, formats, sounds and audience behaviors.
Strong organizational and communication skills, with the ability to manage multiple projects and deadlines.
Collaborative mindset and willingness to take direction, incorporate feedback and continuously improve work.
Curiosity and desire to learn, experiment and stay ahead of changes in social and digital content.
Must be authorized to work in the U.S. without visa sponsorship.

Nice To Haves

Photography or videography experience.
Short-form video editing experience.
Motion graphics or animation experience.
Copywriting experience.
Branding and visual identity experience.
Social media analytics experience.
Experience with Adobe Photoshop, Illustrator, Premiere Pro or After Effects.

Responsibilities

Develop and execute social-first creative for multiple clients, including graphics, posts, stories, reels and other digital content.
Ideate, concept and execute social media calendars that bring brand strategies and narratives to life.
Create and edit short-form video for Instagram, TikTok, Facebook, LinkedIn and YouTube.
Capture and edit photography and video as needed for social channels and campaigns.
Brainstorm creative ideas, social concepts and campaign opportunities that connect brands with their audiences.
Monitor social trends, emerging formats, sounds, conversations and cultural moments, and identify authentic opportunities for client participation.
Write or support captions, headlines and social copy while maintaining brand voice and visual guidelines.
Help develop and evolve brand guidelines and social creative best practices.
Support community management by monitoring brand channels and engaging with audiences in a timely, thoughtful way.
Collaborate with social, PR, creative, account and other agency disciplines on integrated campaigns and promotions.
Revise creative thoughtfully in response to feedback from managers, teammates and clients.
Monitor basic engagement and performance metrics and help identify content that resonates with audiences.
Support reporting by connecting creative performance to broader social and client goals.
Manage multiple projects and clients, keeping work organized, on brief and on deadline.
Bring new tools, technologies and creative approaches to the team as social evolves.