Social Media Coordinator

Best Care Home Services•Bartlett, TN

1d•Hybrid

About The Position

Best Care Home Services is a locally trusted home-services company dedicated to taking care of our customers. Our reputation is built on quality workmanship and genuine care — and we want our social media presence to reflect exactly that. We're looking for a Social Media Coordinator to be the voice and face of Best Care online, sharing our work, our team, and our commitment to the community across every platform where our customers spend their time.

Requirements

Hands-on familiarity with Facebook, Instagram, TikTok, LinkedIn, X (Twitter), and YouTube, and an understanding of what performs well on each.
The ability to create engaging content — especially short-form vertical video — using a phone and/or basic editing tools (e.g., CapCut, Canva, or similar).
Strong writing skills: clear, friendly captions free of typos.
A consistent, self-directed work ethic — you can own the posting schedule without daily oversight.
A good eye for photo and video, and comfort being on-site to capture content.
Reliability, professionalism, and good judgment representing a customer-facing brand online.
A portfolio, sample content, or personal/business accounts that show what you can do.

Responsibilities

Publish and manage content across all company social media channels: Facebook & Instagram — plan, schedule, and publish posts on a consistent cadence so our channels are always active.
TikTok & Instagram — create and post short-form vertical video (Reels, Stories, and trending formats) that showcases our team, projects, and before-and-afters.
LinkedIn — post company updates, hiring announcements, community involvement, and professional content that builds our brand with local businesses and talent.
X (Twitter) — share timely updates, tips, promotions, and community news, and engage with local conversations.
YouTube — grow our subscriber base and views by publishing videos consistently, optimizing titles, thumbnails, and descriptions, and building playlists that keep viewers watching.
Maintain a content calendar and keep every channel posting on schedule.
Capture and gather content — photos, video clips, and customer stories — from job sites, the office, and the field (some on-site work required).
Edit photos and short videos, and write clear, on-brand captions with appropriate hashtags.
Monitor comments and messages, respond promptly, and flag customer-service items to the right person.
Track basic performance (reach, engagement, follower and subscriber growth) and adjust based on what's working.
Stay current on platform trends, features, and best practices, and bring fresh content ideas.
Ensure all content is accurate, professional, and consistent with the Best Care brand and voice.