Social Media Community Manager
About The Position
World Vision Canada (WVC) is seeking a strategic and technically fluent Social Media Community Manager with strong social media copywriting expertise and hands-on experience using automated community management and social listening platforms. This role is responsible not only for engaging our audiences, but for operating, optimizing, and scaling community engagement through automation tools - including social listening, comment moderation, sentiment tracking, tagging, and workflow automation across multiple platforms. The ideal candidate understands how to balance human, empathetic engagement with system-driven efficiency, using automation and listening platforms to manage high volumes of interactions, surface insights, and inform content and influencer strategies in real time.
Requirements
- Demonstrated experience using automated social media management, social listening, and reporting platforms (e.g., Sprout Social, Dynamics 365 Brandwatch, Meltwater, Hootsuite, or similar)
- A minimum of 5 years’ experience in social media copywriting, with demonstrated ability to adapt messaging across multiple platforms and diverse audiences
- Proven ability to build, maintain, and interpret dashboards and automated reports related to community engagement and sentiment.
- Experience managing high-volume community interactions using structured workflows and escalation protocols.
- Working knowledge of SEO principles as they relate to social media copy and discoverability.
- Strong analytical and storytelling skills - able to turn data into clear insights and recommendations.
- Qualified candidates must be able to demonstrate a commitment to the core values and mission of the World Vision partnership.
Responsibilities
- Manage and grow WVC’s online communities across platforms including Instagram, TikTok, Facebook, LinkedIn, and X
- Operate and optimize automated community management systems for comment moderation, tagging, routing, and prioritization
- Manage high-volume comments, messages, and mentions using automated workflows while ensuring empathetic, brand-safe responses
- Track and report on community health metrics, including response time, moderation volume, escalation trends, and sentiment shifts
- Help us innovate and open new channels, especially those organized around communities and UGC, and those attracting new audiences and engagement
- Lead advanced social media listening using automated platforms to monitor sentiment, trends, cultural moments, risks, and opportunities
- Configure and maintain listening dashboards, keyword queries, tagging frameworks, and automated alerts
- Produce regular reports summarizing audience sentiment, emerging themes, reputational risks, and engagement drivers
- Share actionable insights with internal teams to inform content, campaigns, influencer partnerships, and crisis preparedness
- Write platform-native social copy for captions, comments, CTAs, campaign messaging, and influencer content
- Develop copy concepts informed by listening insights, SEO best practices, and performance data
- Ensure all copy aligns with brand voice, tone, and community guidelines
- Support influencer and creator partnerships from a community operations and reporting perspective, including post-launch moderation and sentiment tracking
- Monitor and report on community response to influencer content, identifying learnings and optimization opportunities
- Analyze engagement, sentiment, response time, moderation volume, and workflow efficiency metrics
- Develop weekly, monthly, and campaign-based reports using automated reporting tools and dashboards
- Identify trends and opportunities to improve community engagement, content effectiveness, and operational efficiency
- Contribute community and listening insights to leadership updates, campaign readouts, and post-mortem reviews
Benefits
- family-friendly, caring, and flexible work environment
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
