Social Media Associate Manager

VevoNew York, NY
$70,000 - $75,000Hybrid

About The Position

Vevo is seeking a Social Media Associate Manager to join their social team. This role requires strong skills in concise writing and editorial calendar strategy, focusing on developing new video-centric editorial assets. The ideal candidate will be adept at editing, crafting punchy copy, and conveying artist stories effectively. The role also involves managing the publishing schedule, making strategic decisions on leveraging social trends, cultural moments, holidays, and awards season. A key responsibility will be to explore Vevo's extensive video archive to find nostalgic content, celebrate anniversaries, and resurface vintage moments for current fans.

Requirements

  • 3+ years in social media management, copywriting, or music/culture journalism.
  • Proven experience managing multi-channel social media profiles (including Instagram, TikTok, Facebook, YouTube Shorts, LinkedIn, and emerging platforms) using social management tools such as Dash Social or equivalent platforms.
  • Strong proficiency in social media scheduling, publishing workflows, and analytical tools to track performance metrics, generate insights, and optimize content strategy.
  • Exceptional short-form writing and editorial skills, ideally with a background in journalism focusing on music, media, and/or entertainment, with a knack for crafting engaging, audience-focused copy.
  • Proven ability to manage a brand calendar, leverage social trends, and curate archival or nostalgia-focused content.
  • A writing portfolio showcasing ability to write clear, punchy, and space-efficient micro-copy.
  • Broad, multi-genre music literacy spanning both contemporary pop culture and historical catalog music.
  • Meticulous attention to detail, fact-checking, and grammar.
  • Mastery of native social tools, current video formats, and community behavior across Instagram, TikTok, Facebook and YouTube Shorts.

Responsibilities

  • Write brief, accurate, and engaging micro-copy for on-screen editorial assets and hosted scripts.
  • Distill complex artist backstories, video facts, and pop culture lore into punchy, engaging copy.
  • Help refine and maintain a sharp, authoritative, and music-obsessed editorial voice for Vevo's social content.
  • Partner with video editors, graphic designers, and on-camera talent to ensure copy aligns with visual and audio elements.
  • Serve as the strategic owner of Vevo's day-to-day social publishing schedule across Instagram, TikTok, and YouTube Shorts.
  • Evaluate emerging social trends, internet culture, holidays, and pop culture events to identify opportunities for Vevo to join the conversation.
  • Actively pitch and program content from Vevo's library of historical and vintage music videos to highlight anniversaries, artist milestones, and throwback pop culture moments.
  • Connect classic music moments with current cultural trends to give legacy catalog content fresh relevance.
  • Oversee precise, error-free scheduling and native posting across platforms.
  • Monitor social analytics and editorial asset engagement to refine future copy and content themes.
  • Create video and image assets within templated formats.
  • Navigate social media management tools.

Benefits

  • Excellent compensation and benefits packages
  • Premier access to music content and new releases of original media content
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