Social Media and Marketing Coordinator

Triplenet Technologies•Seattle, WA

4d•$37•Remote

About The Position

This role involves participating in a digital communication team focused on building and sustaining social media capacity. The candidate will utilize various social media platforms, develop visual communication tools, create graphics and videos, and promote social media tools to the public. Responsibilities include writing and editing content for a public-facing blog, soliciting and developing content from program staff, and creating engaging materials using images, photos, and videos. The position also involves developing communication strategies for health communications, particularly related to the coronavirus pandemic, and working with subject matter experts. The role includes serving as a public information officer, developing media engagement strategies with regional community and ethnic media, writing news releases and talking points, and coordinating online media events. The candidate will also act as a coordinator for the Communications group, gathering and sharing information, presenting updates, tracking progress, and providing support for communications response activities during the pandemic. Occasional evening/weekend work may be required.

Requirements

Excellent writing skills
Variety of communication experiences
Solid experience in strategizing communication efforts
Ability to tailor messages to many audiences
Experience with social media
Background in education, communications, English, journalism, marketing, or a related field or comparable experience.
Skills in synthesizing and communicating health and science information in writing, orally and visually to a variety of audiences including policy makers, communities of color and language communities.
Skills in producing news releases, fact sheets and/or educational materials utilizing Microsoft Office Suite products.
WordPress and/or other blogging platforms; experience in Sharepoint and Teams.
Demonstrated ability to identify and assess the communication needs of targeted audiences and determine the best communication methods and tools.
Knowledge of communications principles, methods and materials.
Demonstrated ability to act in a tactful and diplomatic manner with diverse groups.

Nice To Haves

Bilingual in English and another language spoken by significant numbers of King County immigrant groups.

Responsibilities

Participate in the client's digital communication team that seeks to sustain and build the department's social media capacity, using tools such as Instragram, Facebook, YouTube, and Twitter.
Develop and use visual communications tools and techniques to increase the effectiveness of messages.
Create graphics for social media and other uses.
Shoot and edit short videos.
Promote social media tools to the public.
Create written content: Plan, write and edit for public-facing blog.
Solicit and develop content from program staff; write original content; utilize images, photos and videos to engage audiences.
Create materials, including news releases, fact sheets, educational materials, policy messaging, website content and other formats.
Develop communication strategies for health communications to impact diverse populations' understanding and behaviors associated with the coronavirus pandemic in the region.
Work in cooperation and coordination with subject matter experts throughout the department and in other agencies.
Serve as public information officer.
Develop media engagement strategies with regional community and ethnic media; write talking points, identify and train spokespeople; work with existing staff to gain earned media with ethnic media outlets.
Write news releases and speaking points and coordinate online media events, field media inquiries and serve as a spokesperson.
Develop strategic messaging and approaches to address emerging media questions and concerns.
Act as coordinator for the Communications group.
Gather, synthesize, prepare and share information from a variety of subject matter experts from within and outside the department.
Present updates and share information with agency staff through prepared reports and oral presentations.
Track and capture progress and milestones of the communications group.
Provide additional support for communications response activities during the novel coronavirus pandemic as assigned.