Social Content Specialist - Professional Rodeo Cowboys Association

LEARFIELD • Colorado Springs, CO

5d • $17 - $23 • Onsite

About The Position

As part of Learfield Studios, the Social Content Specialist plays a vital on-site role supporting PRORODEO Partnerships through the development and execution of original, branded, and sponsored content. Reporting to the Content Producer and partnering closely with local sales teams, this position collaborates with Learfield content teams, PRCA media and marketing teams, and other key stakeholders to create engaging video, social, and graphic content that enhances fan engagement and drives revenue opportunities across PRCA digital and social platforms. This role requires a highly creative individual with strong content production and graphic design capabilities who can bring ideas to life from concept through execution.

Requirements

• 3+ years of experience in developing creative video content that has driven engagement and measurable results.
• 1+ year of graphic design experience
• Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign and Premiere Pro) and Microsoft Office Suite. (Outlook, PowerPoint, Excel, Word and Access databases).
• Ability to meet deadlines and thrive in a fast-paced, dynamic environment.
• Demonstrated ability to collaborate effectively with content creators, partners, and other stakeholders.
• Excellent communication skills, including the ability to present concepts and strategies to executive leadership.
• Creative thinker with the ability to generate ideas that support project goals and initiatives.
• Strong administrative, critical-reasoning, and problem-solving skills.
• Highly organized, efficient, and strong attention to detail.

Nice To Haves

• Experience using Adobe Creative Cloud.
• Experience working in the sports industry

Responsibilities

• Assist in creating original, branded and video and social content to drive fan engagement across social channels and generate revenue opportunities for local sales staff.
• Lead creation of visual marketing materials and website graphics for a diverse set of clients and rodeo committees.
• Use graphic design software to develop unique fonts, color schemes, shapes and other design elements that portray the company’s brand.
• Support the development of custom-branded social content for local Learfield property sales teams.
• Assist in the creation of content for various platforms including but not limited to multimedia audio/video, animation, graphics, and sponsorable content.
• Serve as a liaison—alongside the Content Producer—between the department content team, local Learfield sales teams, and national sales.
• Collaborate with content team to produce branded content in the defined voice and tone of each account, across all social media platforms, including emerging channels.
• Support the creative process from concept through final deliverables, including writing, producing, shooting, and occasionally overseeing editing.
• Works closely with the Digital Assets Manager, the Content Strategy & Distribution Manager and the Media Publications Director to ensure internal and external assets are updated.
• Work closely with the Content Strategy & Distribution Manager Coordinator to support and organize social media content and help drive sponsor brand positioning to deliver on contractual obligations.
• Works with Director of Licensing and Merchandising to design and create graphics for merchandise.
• Assist the Supervising Producer in the creative development of Learfield-led original content initiatives.
• Participate in the production of Learfield live-action shoots and other on-site content opportunities at PRORODEO Partnerships.

Benefits

• Medical
• Dental
• Vision
• Health Savings Account
• Life Insurance
• Other Insurance Plans
• Flexible Paid Time Off (minimum 10+ days annually)
• Parental Leave
• 20 Paid Holidays
• 401(k) + Match
• Short/Long Term Disability

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed