Social Content Manager-Laura Mercier

Orveon Global • New York, NY

1d • $98,000 - $120,000 • Hybrid

About The Position

Orveon is a beauty company whose portfolio includes bareMinerals, BUXOM, and Laura Mercier. The Social Content Manager for Laura Mercier shapes, executes, and optimizes the brand’s global organic social strategy, balancing creativity, consumer insight, and data-driven decisions to build engaging, high-performing content across priority channels. The role partners with brand marketing, influencer/PR, creative teams, agencies, and other internal partners to bring brand stories to life. It manages the day-to-day content calendar, community engagement, and performance reporting. The position reports to the Director, Social Content Strategy.

The role is hybrid, with three days per week in the office. Orveon also offers the option to work from a location of the employee’s choice for six weeks annually. The stated pay range is $98,000–$120,000, supplemented by benefits for full-time employees.

Requirements

• At least 5 years of experience in social media and content strategy.
• Strong understanding of platform best practices, including Meta, TikTok, and YouTube, and experience managing brand accounts.
• Ability to connect social storytelling with consumer insights and business goals.
• Experience using an in-house social content studio and optimizing content hooks.
• Demonstrated success developing and optimizing content that drives relevance, engagement, and awareness, including average views per post.
• Experience collaborating with creative teams, agencies, and cross-functional partners.
• Analytical mindset and hands-on experience with social listening, publishing, and reporting tools.
• Excellent communication, project management, and organizational skills.
• Creative problem-solving ability and capacity to thrive in a fast-paced environment while balancing multiple priorities.
• Strong written and verbal communication skills, including the ability to explain complex ideas and processes simply.
• Strong interpersonal and teamwork skills; comfortable communicating with all levels of an organization.

Nice To Haves

• Experience in beauty, fashion, or consumer lifestyle.

Responsibilities

• Drive planning, execution, and optimization of the social content calendar, aligning it with marketing priorities, product launches, and cultural moments.
• Lead social content creative briefings with internal and external partners and develop fresh, culturally relevant ideas.
• Partner with internal creative teams and agencies to produce high-quality, agile content tailored to platforms such as Instagram, TikTok, and YouTube.
• Use the in-house content studio to develop agile, lo-fi content.
• Use analytics and social listening tools to optimize content performance in real time and generate insights for future strategy.
• Identify opportunities to use user-generated content and emerging creators in the brand’s social storytelling.
• Monitor platform trends, tools, and competitor strategies and recommend ways to keep the brand ahead.
• Support preparation and execution of social content shoots, ensuring deliverables align with the calendar and business priorities.
• Partner with brand leads to align social priorities with broader brand initiatives and ensure content reflects the brand’s voice and central strategy.
• Use interactive features such as polls, Q&A sessions, and live events to encourage audience interaction and build a sense of belonging in the brand’s online community.
• Manage community engagement and performance reporting.

Benefits

• Hybrid work model: three days per week in the office.
• Work from a location of choice for six weeks annually.
• Complimentary and discounted products on new releases and fan-favorites.
• Professional development, including exposure to senior leadership, learning and development programs, and career advancement opportunities.
• Volunteer opportunities in the communities where employees live and work.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed