Social Community Intern - The Toro Company

The Toro Company•Bloomington, MN

About The Position

The Toro Company is hiring a Social Community Intern for its 2027 Summer Internship Program, which runs from May 17, 2027, through August 6, 2027. Candidates must be available for the entire program, starting May 17, and be legally authorized to work in the United States; visa sponsorship is not available. The intern will help bring Toro's brand to life across social media by supporting content creation, engaging with online communities, and monitoring social activity. The role uses research, customer feedback, and performance metrics to identify trends, share insights, and strengthen Toro's social presence while ensuring content aligns with Toro and RLC brand guidelines. The Toro Company (TTC) has more than 11,000 employees worldwide and is headquartered in Bloomington, Minnesota. It designs, manufactures, markets, and sells products across turf maintenance, irrigation, landscape and lighting, snow and ice management, agriculture, rental, specialty and underground construction, and residential turf and snow equipment.

Requirements

  • Must be available to start on May 17, 2027, and participate through August 6, 2027.
  • Must be legally authorized to work in the United States; the company is unable to sponsor or take over sponsorship of a visa.
  • Mastery of major social media platforms, including Facebook, YouTube, Instagram, TikTok, and Twitter.
  • Clear, concise communication skills and the ability to adapt communication to the audience.
  • Ability to discern, communicate, and uphold online community guidelines.
  • Strong organization and ability to manage multiple details and move between strategic and tactical work.
  • Excellent verbal, written, and presentation skills.
  • Proficiency with Microsoft Office.

Nice To Haves

  • Enrollment in a degree program in Communications, Marketing, or a similar field.
  • Familiarity with customer engagement software, including Sprinklr and Bazaarvoice.
  • Working knowledge of Adobe Creative Suite programs, including Photoshop, Premiere Pro, and XD.

Responsibilities

  • Coordinate social media calendars, programming, and platform content publishing.
  • Follow content and messaging hierarchies, content types, tone, voice, and creative direction to align with brand marketing and business objectives.
  • Create and monitor social listening and reporting dashboards.
  • Respond to comments and customer queries in a timely manner.
  • Collaborate with marketing, sales, and customer service teams.
  • Engage online with prospective and existing customers about industry topics, products, and the brand.
  • Monitor social media campaigns and analyze web traffic from the online community using KPIs; provide insights and recommendations based on sentiment, traffic data, follower trends, and other measures.
  • Provide community feedback to management and stakeholders.
  • Share insights with the marketing team about industry topics, competitors, and relevant online conversations.
  • Stay up to date with digital technology and social media trends.
  • Use content matrices and editorial calendars to track and manage content updates.
  • Support efforts to ensure Toro RLC content is usable, findable, audience-targeted, aligned with best practices and business goals, and informed by competitive analysis and research.

Benefits

  • Eight hours of paid time to volunteer in the community.
  • Flexible summer schedule at certain locations, with the possibility of leaving by noon on Friday after working more during the first few days of the week.
  • Competitive compensation, with an anticipated hourly rate of $20–$24.
  • Casual corporate environment and dress-for-your-day approach.
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