Social Community Intern - The Toro Company

The Toro Company • Bloomington, MN

7d • $20 - $24

About The Position

The Social Community Intern will support The Toro Company’s social media presence by assisting with content creation, engaging with online communities, and monitoring social media activity. The role uses research, customer feedback, and performance metrics to identify trends and share insights, while ensuring content aligns with Toro and RLC brand guidelines. The internship is part of the 2027 Summer Internship Program, running May 17 through August 6, 2027. Candidates must be available for the full program and legally authorized to work in the United States; visa sponsorship is not available.

Requirements

• Must be enrolled in a degree program in Communications, Marketing, or a similar field; this is listed as preferred.
• Mastery of major social media platforms, including Facebook, YouTube, Instagram, TikTok, and Twitter.
• Clear, concise communication skills and the ability to adapt communication to the audience.
• Ability to discern, communicate, and uphold online community guidelines.
• Excellent organization and ability to handle multiple details and move between strategic and tactical work.
• Excellent verbal, written, and presentation skills.
• Proficiency with Microsoft Office suite.
• Must be legally authorized to work in the United States; the company cannot sponsor or take over sponsorship of a visa.

Nice To Haves

• Familiarity with customer engagement software, including Sprinklr and Bazaarvoice.
• Working knowledge of Adobe Creative Suite programs, including Photoshop, Premiere Pro, and XD.
• Enrollment in a degree program in Communications, Marketing, or a similar field.

Responsibilities

• Coordinate social media calendars, programming, and platform content publishing.
• Follow content and messaging hierarchy, content types, tone, voice, and creative direction to align with brand marketing and business objectives.
• Create and monitor social listening and reporting dashboards.
• Respond to comments and customer queries in a timely manner.
• Collaborate with marketing, sales, and customer service teams to craft content.
• Engage in online conversations with prospective and existing customers about industry topics, products, and the brand.
• Monitor social media campaigns and analyze web traffic from the online community using key performance indicators; provide insights and recommendations based on sentiment, traffic data, follower trends, and other metrics.
• Provide community feedback to management and stakeholders.
• Share insights with the marketing team about the industry, competitors, and relevant topics found online.
• Stay current with digital technology and social media trends.
• Use content matrices and editorial calendars to track and manage content updates.
• Support efforts to ensure Toro RLC content is usable, findable, audience-targeted, aligned with best practices and business goals, and informed by competitive analysis and research.

Benefits

• Eight hours of paid time to volunteer in the community.
• Flexible summer scheduling at certain locations, with the opportunity to leave by noon on Friday after working additional hours earlier in the week.
• Competitive compensation; anticipated hourly rate of $20–$24, with actual rates varying based on factors such as academic standing and business function.
• Casual corporate environment with a dress-for-your-day approach.

What This Job Offers

• Career Level: Intern
• Education Level: No Education Listed