Social Activation Lead, Large Customer Sales

Google•New York, NY

2h•$108,000 - $154,000

About The Position

The Social Activation Lead will drive the YouTube business forward by managing agreement activation for Google’s Create for Shorts Program. The role manages execution of US video agreements end to end, including contracting, Purchase Orders, and invoicing, while streamlining processes and improving operational efficiency. The position serves as the primary contact for Influencer Marketing Agency teams during campaign planning and execution, and leads internal cross-functional partnerships with Social Video sellers, Go To Market, Deal Desk, Finance, Legal, and Procurement teams. As part of Google’s Large Customer Sales organization, the role supports leading brands and agencies by helping them achieve business growth through Google’s advertising solutions.

Requirements

Bachelor’s degree or equivalent practical experience.
5 years of experience in digital advertising sales, digital marketing, or digital media, such as search, social, mobile, display, and video media.
Experience with YouTube ads or similar video advertising products.

Nice To Haves

Experience managing commercial deals end to end, including contracts, Purchase Orders, and invoicing workflows.
Strong project management experience and ability to prioritize competing demands across multiple campaign activations under tight deadlines.
Understanding of or experience working with Influencer Marketing Agencies or within the creator industry.
Ability to solve problems independently, thrive in ambiguity, and turn undefined challenges into solutions.
Skill in building consensus and driving alignment across brand clients and pan-agency teams, including media and Influencer Marketing Agencies.

Responsibilities

Verify 3PP partner status, onboard new suppliers, and set up system access.
Manage incentive agreements, contract approvals, Purchase Orders, and billing.
Manage the creative briefing process and collaborate with account teams to inform media planning.
Act as the primary contact for Influencer Marketing Agency teams during campaign planning and execution.
Act as the primary operational hub between the Social Video Team, Go To Market Deal Desk, Global Finance, Legal, and Procurement teams.