Sessional Lecturer - MMI1030H Marketing Science
About The Position
The forces and dynamics of today’s market are making the marketing task more complex and competitive. In this context, a successful marketing strategy involves complementing the basic elements of marketing mix, with analyzed data, and appropriate models and simulations incorporated in a consistent and professional way. This course will introduce students to core elements of marketing strategy, as well as the skills needed to make intelligent use of data in decision-making related to marketing functions and strategies. The course materials and contents will be a combination of lectures, cases, business articles from reliable sources on the internet (e.g. Business Insider, Forbes, etc.) and “hands-on” exercises with actual business data and widely used statistical and mathematical models.
Requirements
- Advanced degree (Master’s or Doctorate) in a relevant discipline (completed), or for non-University of Toronto graduate students, in progress, or relevant qualifications, professional designation or professional experience
- MBA is highly preferable
- Previous experience in teaching
- Teaching excellence
- Mastery of the subject area
- Previous experience in teaching a similar course is highly desirable
Responsibilities
- Preparation and delivery of course content, including lectures and/or seminars
- Creation of courseware
- Development and administration of assignments, tests and examinations
- Marking and grading of student work and the submission of grades to appropriate University officials in accordance with policy
- Maintenance of reasonable hours of student contact outside of scheduled contact hours
- Supervision of the day-to-day work of any Teaching Assistants assigned to the course
Benefits
- 4% vacation pay
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What This Job Offers
Career Level
Mid Level
