SEO Strategist

Hearst•Amherst, NY

About The Position

LocalEdge, a Hearst Media Services Company and division of Hearst Communications, Inc., is a multimedia organization providing digital marketing products to small and midsize businesses. The SEO Strategist will join the existing Search Engine Optimization team to provide strategic SEO services for clients and implement emerging SEO trends and tactics. The role may include some client interaction, with a heavy focus on content creation, and requires working independently as well as collaboratively. Success is measured by growth in rankings for targeted keyword phrases and by the quality and quantity of work.

Requirements

  • Strong verbal and written communication skills.
  • Detailed work ethic; highly motivated and well organized.
  • Ability to communicate effectively with a diverse group of individual customers.
  • Solid time-management skills.
  • Computer skills.
  • Ability to manage multiple simultaneous projects and resources.
  • Ability to work independently and collaboratively.

Nice To Haves

  • Experience or knowledge in search engine optimization (SEO).

Responsibilities

  • Perform technical SEO audits of client websites.
  • Identify, recommend, and implement on-page website SEO optimizations.
  • Create and edit website content for a wide range of industries.
  • Contribute to the development of the team and other team members.
  • Review campaign performance regularly and adjust strategies as needed.
  • Perform other related duties as assigned.

Benefits

  • Medical, dental, and vision coverage.
  • Competitive retirement plan with matching program in most markets.
  • Paid time off, including holidays and vacation.
  • Paid parental leave.
  • Monthly child and dependent care reimbursement.
  • Mental wellness benefits.
  • Inclusive LGBTQ+ and health services.
  • Fertility coverage and menopause support.
  • Pet wellness reimbursement and Rover credits.
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