SEO Analyst

Living Spaces•La Mirada, CA

About The Position

The SEO Analyst will be primarily focused on reporting, analytics, and technical audits to drive data-driven SEO strategies for livingspaces.com. This role will collaborate closely with the in-house SEO team to implement optimization best practices and innovative ideas. The SEO Analyst will monitor search engine optimization (SEO) results, analyze website metrics, and support the development and implementation of comprehensive SEO strategies. These strategies will include data and technical analysis, on-page optimization, content gap analysis, internal linking, competitive research, and detailed reporting. The role requires strong experience in technical SEO auditing.

Requirements

Bachelor's degree (B. A. or B. S.) or equivalent from four-year college in business, mathematics, technical field, or related field.
5+ years of experience in E-Commerce Digital analytics role using Google Analytics, Google Cloud, Tableau platforms.
Prior experience analyzing SEO reports for a large-scale, 1M+ monthly unique visitors.
Solid understanding of website design/development.
Strong project management skills to successfully interpret data into actionable tasks.
Working knowledge of EpiServer CMS or any e-commerce CMS platforms.
Proficient experience in Microsoft 365 products.
Strong Excel and data visualization skills.
Advanced experience in SEO tools, such as Screaming Frog, Botify, DeepCrawl, SEMrush, Ahrefs, Google Search Console, Google Trends, STAT, Google Analytics, Alteryx, Tableau, and Jira is required.
Must have advanced Botify or DeepCrawl website crawling/reporting experience.
Basic proficiency with HTML and an understanding of JavaScript is necessary.
Knowledge of Python and SQL programming languages is required.
An equivalent combination of education and experience will be considered.

Nice To Haves

Google Analytics, Adobe and Botify certification are preferred.

Responsibilities

Develop and manage performance dashboards using Adobe, Excel, Google Analytics, Botify, Google Data Studio, Big Query, and Tableau to report on key performance indicators (KPIs).
Build and automate complex SEO reports using tools such as Adobe, Excel, Botify, Smartsheet, Alteryx, Python, and SQL to drive SEO traffic growth.
Conduct in-depth analysis of SEO data to identify trends, opportunities, and areas for improvement. Provide actionable insights to enhance SEO strategies and drive traffic growth.
Build competitive analysis reports to discover opportunities for growing E-Commerce traffic and analyse SEO performance for large-scale websites with 1M+ monthly unique visitors.
Manage and execute ad hoc reports and projects as needed, ensuring timely and accurate data analysis.
Conduct technical SEO site and website architecture audits, including the management of no-index tags, redirects, robots.txt, CMS pages, and XML sitemaps to improve website performance.
Track and monitor organic traffic trends, and Search Engine algorithm updates.
Oversee the SEO Admin tool, including the management of automated interlinking, redirects, noindex tags, and content blocks.
Utilize strong communication and project management skills to interpret data into actionable tasks and write detailed Jira technical tickets.
Collaborate effectively with cross-functional teams to ensure successful implementation of SEO strategies.
Utilize strong communication and project management skills to interpret data into actionable tasks and collaborate effectively with cross-functional teams.
Demonstrate deep knowledge of Adobe, Google Big Query, and Google Analytics to enhance data analysis and reporting capabilities.

Benefits

Medical (full-time only)
Dental (full-time only)
Vision (full-time only)
401(k) with Company match (full and part-time)
Vacation (full-time only or as otherwise required by applicable law)
Paid Sick Leave (full and part-time)
Flex or Health Spending Account (for eligible full-time only)
Employee Assistance Program (full and part-time)
Holiday pay (full-time only)
Life insurance (full-time only)
Overtime pay is available for eligible, non-exempt Team Members.
Reimbursement for expenses as required by applicable law and Company policy.
Retail, Guest Services and Distribution Center Team Members are eligible to receive team bonus based on meeting specific goals and KPI's.