Senior Strategist, Business Solutions

Horizon Media•New York, NY

1d•$66,300 - $80,000•Hybrid

About The Position

Horizon Next is a data-driven marketing organization that provides strategic leadership to accelerate client growth through brand strategy, media planning and investment, and analytics. The Senior Strategist, Business Solutions develops media plans, analyzes consumer research and competitive intelligence, evaluates media opportunities, and turns large datasets into reports and insights. The role also manages client relationships, budgets, billing, and project delivery; mentors junior team members; and supports their development and performance reviews. The position works collaboratively across internal teams and with clients in a fast-paced environment.

Requirements

At least 1.5 years of previous media planning experience.
Understanding of advanced analytics and performance media.
Familiarity with marketing principles, analytics, and concepts.
Proficiency in Excel and PowerPoint, including the ability to explain how their functions apply to the media planning process.
Proficiency in basic functions of systems and tools related to media planning, such as media management systems, billing systems, and competitive and targeting tools.
Effective verbal and written communication skills, with the ability to confidently present and sell through ideas internally and to clients.
Strong writing, presentation, and communication skills.
Strong time-management and organizational skills; collaborative and team-oriented approach.
Ability to solve problems and develop creative solutions.
Attention to detail and commitment to follow through.
Flexibility and ability to succeed in a fast-paced environment.
Willingness to contribute actively as a team player and to mentor and teach team members.
Support for and advocacy of diversity, equity, and inclusion.

Responsibilities

Assist in developing strategic media plans based on client direction and media principles, with guidance from a supervisor.
Analyze consumer research and competitive intelligence findings prepared by junior team members.
Collaborate on points of view regarding new media opportunities.
Work with junior and senior team members to develop presentation decks, prepare final drafts, and present to clients.
Continue developing knowledge of media strategy and applications, including participation in internal training and development.
Analyze large datasets, including TV attribution models and their outputs; collaborate on traditional-channel reporting and develop reports that communicate findings, insights, and implications.
Build and strengthen relationships with core clients and industry partners as a Horizon Next contact.
Own and ensure the accuracy of billing, budgets, and flowcharts.
Manage day-to-day team projects, review junior team members’ work, and manage timelines and deliverables for internal and cross-functional teams.
Oversee junior team members’ engagement and interactions with other Horizon Next departments, including Investment, Traffic, and Operations.
Guide Assistants and/or Strategists’ development by educating them on industry and company best practices and media principles.
Contribute to junior team members’ performance reviews by identifying strengths and areas for growth.
Participate in interviews for Assistant and Strategist roles.