Senior Specialist, Internal Marketing and Communications
dentalcorp•Toronto, ON
•CA$70,000 - CA$80,000•Hybrid
About The Position
Dentalcorp is hiring a Senior Specialist, Internal Marketing and Communications to design, build and deliver internal communications campaigns using Salesforce Marketing Cloud. Based at our Toronto Support Centre in a hybrid arrangement, you will apply automation, journeys, segmentation and performance measurement to improve how employees and practice teams engage with internal communications. The role offers deep platform ownership and a high degree of independence within a lean team. This role is 4 days on-site Monday to Thursday with Friday's work from home.
Requirements
- Bachelor’s degree in Marketing, Communications or a related field, or equivalent experience is required
- A minimum of 5 years of hands-on experience with Salesforce Marketing Cloud is required, including campaign, journey and automation build, or a similar automation platform
- Experience designing and delivering marketing or communications campaigns
- Solid understanding of segmentation, audience targeting and campaign performance measurement
- Candidates must be legally eligible to work in Canada.
Nice To Haves
- Experience supporting internal or employee communications is an asset
- Experience working with internal stakeholders across functions is an asset
- Proficiency in French is an asset
Responsibilities
- Design and build internal communications campaigns using Salesforce Marketing Cloud, including journeys, automation and segmentation
- Apply automation best practices to internal communications, improving targeting, personalization and scalability
- Deliver campaigns that support internal client functions, including People, Operations, Clinical Excellence and Program Strategy
- Apply internal communications strategies and messaging frameworks to campaign execution
- Support broader internal communications delivery, including intranet, email and other internal channels
- Work with internal client functions to understand campaign objectives and translate them into structured campaign execution
- Monitor campaign performance and identify opportunities to improve reach, engagement and adoption
Benefits
- bonus of up to 10%
- competitive total rewards and benefits package
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What This Job Offers
Job Type
Full-time
Career Level
Senior
