Senior Specialist, Creative Services (Copywriting) Senior Specialist, Creative Services (Copywriting)

Nestle Operational Services Worldwide SA • Bridgewater Township, NJ

1d • $105,000 - $125,000 • Hybrid

About The Position

The Creative Strategy Group at Nestlé Health Science serves as the bridge between Marketing and Creative, translating business priorities and consumer insights into impactful brand concepts and ideas. In this role, you’ll turn strategy into powerful concepts and express them through clear, compelling language.

We are hiring a writing-focused, hybrid creative/strategy position with ownership of both big, conceptual ideas and execution, working closely with the Brand Strategist while operating with a high degree of independence.

Requirements

• At least 3 to 5 years of previous experience in creative strategy, brand writing, copywriting, or a hybrid creative role.
• High School Diploma Required. Bachelor’s Degree or Associate’s Degree would be positive.
• Strong writing portfolio that demonstrates strategic thinking and effective execution.
• Experience building messaging frameworks or brand voices that scale across teams.
• Ability to clearly articulate ideas and rationale to both creative and non-creative partners.
• High level of accountability and comfort working independently.
• Interest in (or experience transitioning toward) strategy-led creative work.
• Experience in brand, campaign, or integrated marketing environments is positive.
• Familiarity with full-funnel thinking (from awareness to conversion) is desired.

Nice To Haves

• Prior experience in a small or fast-moving team where accountability mattered is nice to have.

Responsibilities

• Serve as a strategic creative partner to brand and marketing teams, helping shape brand and campaign direction and creative approach early in the planning process.
• Work across a portfolio of brands simultaneously, developing a deep understanding of multiple brand strategies, audiences, and product portfolios to inform creative development and execution.
• Define and maintain brand voice, messaging frameworks, and verbal systems
• Create written deliverables such as: Brand playbooks and messaging guides. Campaign concepts, lines, and creative territories. Strategic narratives and positioning documents. Copy toolkits that enable other teams to execute full-funnel campaigns.
• Oversee and ensure brand consistency across all written outputs while allowing flexibility for different channels.
• Ability to work independently and manage your own projects and timelines.
• Collaborate with strategy, designers, marketers, and stakeholders to bring ideas to life cohesively.
• Balance strong creative thinking with strategic rigor and business context, ensuring ideas ladder up to brand and commercial priorities.

Benefits

• Nestlé offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: High school or GED
• Number of Employees: 5,001-10,000 employees