Senior Software Engineer - Salesforce

Delta Dental•Oakland, CA

About The Position

The Senior Software Engineer will help build the Next Gen Applications & Products Suite by designing, building, configuring, delivering, and maintaining a highly scalable set of applications. The role works collaboratively with product managers, UX designers, architects, principal engineers, software engineers, test automation, and DevOps teams, applying industry best practices. The position focuses on Salesforce Data 360 and Marketing Cloud solutions, integrations, secure and scalable application development, and AI-enabled features. It also contributes to solution design, code reviews, release management, Salesforce DevOps, platform governance, and mentoring junior engineers.

Requirements

Bachelor of Science in Computer Science or an equivalent technical field.
At least 4 years of experience specializing in Salesforce development, including hands-on implementation of Salesforce Data Cloud/Data 360 and Marketing Cloud.
Deep understanding of the Customer 360 Data Model, data streams, data spaces, identity resolution rules, and calculated insights.
Strong SQL proficiency for data manipulation, querying, and segmentation within Data Cloud.
Experience with Salesforce development tools including Apex, SOQL, LWC, Flows, and REST/SOAP APIs.
Experience integrating Salesforce with external data sources, cloud data warehouses such as Snowflake, BigQuery, or AWS S3, and ETL/ELT tools.
Mastery of Salesforce Marketing Cloud modules: Journey Builder, Email Studio, MobileStudio, and Contact Builder.
Proficiency in AMPscript, SSJS, SQL, HTML, and CSS for dynamic content development.
Experience with Salesforce Marketing Cloud integrations, including API integrations, custom data extensions, and external event triggers.
Required certification: Salesforce Certified Data Cloud Consultant.
Ability to identify key issues and details and present understandable alternatives to technical and non-technical individuals.
Ability to understand business plans and apply that information to development of an IT business case.
Ability to anticipate problems, resistance, or likely objections and take action to resolve them.
Ability to guide, train, and mentor associate engineers.
Skill in developing quantitative cost/benefit analyses to measure improvements.
Knowledge of organizational processes and ability to assess and initiate process changes.
In-depth knowledge and application of relevant competencies, including the ability to consult and lead others in their application.
Strong written, verbal, and presentation skills.
Knowledge of agile development methodologies.
Ability to develop and maintain key vendor relationships focused on technology currency and best practices.
Ability to understand existing business processes and collaboratively develop more efficient, automated workflows.

Nice To Haves

Salesforce Certified Marketing Cloud Developer certification.
Salesforce Platform Developer I or II certification.
Experience with Salesforce Industry Clouds; Salesforce Health Cloud experience is highly preferred.
Experience with Salesforce Partner Portals/Experience Cloud is highly preferred.
Experience with Agentforce is highly preferred.
Lifelong learning and process-improvement orientation.

Responsibilities

Design, develop, and deploy Salesforce Data 360 solutions using data streams, data spaces, identity resolution rules, and calculated insights.
Design, develop, and deploy Salesforce Marketing Cloud solutions using AMP Script, Journey Builder, and Contact Builder.
Select no-code, low-code, or pro-code approaches that meet functional, performance, and scalability requirements.
Use Agentforce to implement AI-assisted workflows and intelligent automation.
Design, integrate, and operationalize AI-powered features with large language models, including OpenAI and Anthropic models, for conversational interfaces, automation, summarization, and decision-support use cases.
Collaborate with architects and platform teams to integrate AI services securely and responsibly within Salesforce applications.
Design and build integrations using REST/SOAP APIs, Platform Events, and middleware tools.
Apply best practices for security, data access, sharing, performance, and scalability.
Participate in solution design discussions, peer code reviews, and release management.
Collaborate with product, business, and architecture teams to translate requirements into scalable technical solutions.
Mentor junior engineers and promote Salesforce development and platform governance best practices.
Support CI/CD pipelines and Salesforce DevOps processes.
Integrate Salesforce with external data sources, cloud data warehouses, and ETL/ELT tools.
Develop dynamic content and Salesforce Marketing Cloud integrations.