Senior Social Campaign Manager / Paid Social Performance Manager

OnHires

4d • Remote

About The Position

Our client is a performance-driven digital marketing company that partners with international businesses to solve complex marketing challenges and accelerate sustainable growth. It combines strategic leadership with hands-on execution through cross-functional teams of performance marketers, CRM specialists, data analysts, creative professionals, and technology experts, supported by proprietary analytics technology.

The Senior Social Campaign Manager is a hands-on individual contributor who takes ownership of paid social advertising campaigns, primarily across Meta, with opportunities to work on TikTok, Snapchat, and other social advertising platforms. The role involves independently managing, optimizing, and scaling large-budget campaigns, with a focus on campaign performance, efficient budget allocation, profitability, and measurable business growth. The manager typically supports one major client as part of a dedicated cross-functional team and communicates directly with international clients.

The position is fully remote and full-time. Working hours are primarily aligned with European business hours, with occasional evening meetings to accommodate US-based clients. The role offers collaboration with international clients, access to analytics technology and performance marketing tools, substantial ownership of campaign execution and results, and opportunities for long-term professional growth.

Requirements

• Senior-level hands-on paid social advertising experience, with a strong focus on Meta Ads / Facebook Ads.
• Approximately 5+ years of practical experience with Meta Ads and Google Analytics.
• Proven experience independently launching, managing, optimizing, and scaling paid social campaigns.
• Experience working with substantial advertising budgets and making performance-driven budget allocation decisions.
• Strong understanding of performance marketing metrics, campaign economics, and advertising profitability.
• Strong analytical skills and practical proficiency in Google Sheets or Excel, including formulas, calculations, and data analysis.
• Experience using Google Analytics to evaluate advertising performance and support optimization decisions.
• Ability to interpret campaign data, identify performance issues, and translate insights into actionable improvements.
• Experience preparing performance reports and presenting results to clients or senior stakeholders.
• Advanced English proficiency (C1 or higher) and ability to confidently communicate in meetings, present recommendations, and discuss campaign performance with international clients.
• Ability to work independently, take ownership of results, and collaborate effectively within a cross-functional team.
• Commitment to a full-time role and long-term professional collaboration.

Nice To Haves

• Experience managing paid campaigns on TikTok, Snapchat, or other social advertising platforms.
• Background in a performance marketing agency or an international B2C product company.
• Experience working with US or UK clients.
• Experience with Tableau or similar business intelligence tools.
• Knowledge of marketing attribution methodologies and Marketing Mix Modeling (MMM).
• Experience with performance forecasting and advanced budget planning.

Responsibilities

• Independently launch, manage, optimize, and scale paid social advertising campaigns, primarily on Meta.
• Manage substantial advertising budgets and make daily decisions to maximize campaign performance and profitability.
• Monitor and analyze KPIs, including ROAS, CPA, CTR, CPM, revenue, and other relevant business metrics.
• Identify performance trends, develop optimization hypotheses, and implement data-driven improvements.
• Use Google Analytics, Google Sheets, and internal analytics tools to evaluate results and support decision-making.
• Prepare weekly and monthly performance reports with results, insights, and actionable recommendations.
• Communicate directly with international clients about campaign performance, budget allocation, and optimization strategies.
• Collaborate with BI, Creative, Tracking, CRM, and other specialists to improve overall marketing performance.
• Continuously test new audiences, creatives, campaign strategies, and advertising channels.
• Take ownership of campaign execution and results within a dedicated client team.

Benefits

• Fully remote, full-time opportunity.
• Collaboration with international clients, primarily in the US and UK.
• Opportunity to work with major international brands managing advertising budgets of $1M+ per month.
• Dedicated cross-functional team of experienced marketing, analytics, and creative professionals.
• Access to proprietary analytics technology and advanced performance marketing tools.
• Significant ownership of campaign execution, optimization, and business results.
• Collaborative environment focused on measurable outcomes and continuous improvement.
• Primarily European working hours, with occasional evening meetings to accommodate international clients.
• Opportunities for long-term professional growth and development.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed