Marketing Operations Specialist, Senior

Blue Shield of CaliforniaSan Diego, CA
$90,860 - $153,636Hybrid

About The Position

The Digital and Measurement team is seeking a Senior Salesforce Marketing Cloud (SFMC) Front‑End Email Developer to design, build, and scale high‑performance, accessible, and responsive email experiences across complex, data‑driven marketing programs. This role sits at the intersection of design systems, advanced AMPscript, automation, and performance optimization, and plays a critical role in evolving our email platform toward greater efficiency, flexibility, and personalization. This is a senior‑level role for a developer who brings strong design sensibility, deep SFMC technical expertise, and forward‑looking fluency in AI‑assisted workflows and automation to modernize how emails are built, tested, and scaled. Our leadership model is about developing great leaders at all levels and creating opportunities for our people to grow – personally, professionally, and financially. We are looking for leaders that are energized by creative and critical thinking, building and sustaining high-performing teams, getting results the right way, and fostering continuous learning.

Requirements

  • Strong design sensibility.
  • Deep SFMC technical expertise.
  • Forward-looking fluency in AI-assisted workflows and automation.

Responsibilities

  • Design, build, and scale high-performance, accessible, and responsive email experiences across complex, data-driven marketing programs.
  • Work at the intersection of design systems, advanced AMPscript, automation, and performance optimization.
  • Evolve the email platform toward greater efficiency, flexibility, and personalization.
  • Modernize how emails are built, tested, and scaled using AI-assisted workflows and automation.

Benefits

  • Opportunities for people to grow – personally, professionally, and financially.
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