Senior Product Marketing Manager

Duck Creek Technologies•Remote, MA, MA

8d•$121,200 - $195,600•Remote

About The Position

Helping careers take flight. Reshaping an industry. Enable your career to be Made on Duck Creek. WHO WE ARE: Duck Creek Technologies is the intelligent solutions provider defining the future of the property and casualty (P&C) and general insurance industry. We are the platform upon which modern insurance systems are built, enabling the industry to capitalize on the power of the cloud to run agile, intelligent, and evergreen operations. Our modern SaaS solutions help insurers set a new standard and revolutionize how consumers interact with insurance companies. Authenticity, purpose, and transparency are core to Duck Creek, and we believe insurance should be there for individuals and businesses when, where, and how they need it most. Our market-leading solutions are available on a standalone basis or as a full suite, and all are available via Duck Creek OnDemand. With more than 1,000 successful implementations to date, Duck Creek removes the IT burden for insurers so they can focus on the business of insurance. We have a flock of more than 1,800 employees across the globe and are proud to be a Flexible-First employer. We empower our employees with the choice to work from an office, from home, or on a hybrid schedule. Our flexible-first environment fosters productivity, inclusion, collaboration, and ensures a consistent employee experience regardless of location. If working in a fast-paced, rapidly evolving company that is transforming one of the world’s oldest and largest industries sounds exciting, let us know. We are excited you are considering Duck Creek as a future employer and hope you decide to join “The Flock”! To learn more about us, visit www.duckcreek.com and follow us on our social channels for the latest information – LinkedIn and Twitter.

Requirements

Bachelor’s degree in Marketing, Business, Communications, or a related field; or equivalent additional years of experience.
Minimum of 6 years of relevant product marketing experience in B2B software, SaaS, or enterprise technology.
At least 3 years of strategic leadership experience in cross-functional or matrixed environments.
Experience in the P&C insurance industry, specifically with core systems.

Nice To Haves

Master’s degree (MBA or related field).
Experience working with global teams and markets.
Familiarity with marketing automation and CRM platforms, including Salesforce and Pardot.
Knowledge, Skills, Abilities & Behaviors: Strong strategic thinking and analytical skills.
Deep understanding of B2B software go-to-market strategies.
Exceptional writing, editing, and storytelling abilities.
Ability to translate complex technical concepts into clear, concise messaging.
Expertise in competitive analysis and market intelligence.
Skilled at stakeholder management and cross-functional collaboration.
Strong presentation and communication skills.
Experience working with AI tools for market research, competitive intelligence and initiating content creation.
Ability to manage multiple priorities in a fast-paced environment.
Customer-centric mindset with an understanding of buyer behavior.
Detail-oriented with a commitment to high-quality deliverables.
Proficient in building messaging frameworks and content assets.
Comfortable operating in a matrixed, global organization.
Agile and adaptable to changing market and business dynamics.
Results-driven with a focus on measurable outcomes.
Demonstrated leadership and influence without direct authority.

Responsibilities

Define and execute product positioning, messaging, and value propositions that clearly articulate the differentiated value of Duck Creek solutions.
Lead go-to-market planning and execution for product launches, feature releases, and strategic initiatives in collaboration with cross-functional teams.
Develop customer-facing content and collateral, including datasheets, solution briefs, presentations, videos, and case studies.
Develop engaging thought leadership content (i.e., blogs, eBooks, webinars, articles, etc.) on relevant topics meant for target audience for specific products.
Collaborate with Product Management to translate product roadmaps and technical capabilities into compelling market-facing materials.
Conduct market, competitive, and customer research to inform messaging, positioning, and segmentation strategies.
Develop and maintain persona-based messaging frameworks and content aligned with buyer journeys.
Enable Sales, Customer Success, and Partner teams through training, tools, and content to support market engagement and revenue growth.
Serve as a subject matter expert for product messaging in support of PR, analyst relations, events, and thought leadership initiatives.
Measure and optimize the effectiveness of product marketing programs, using data-driven insights to inform strategic decisions.
Partner with Demand Generation teams to support campaigns with targeted product messaging and positioning.
Create and manage internal documentation and communications to ensure cross-functional alignment on product marketing strategy.
Support analyst relations and industry recognition efforts by contributing to submissions, briefings, and presentations.