Senior Product Marketing Manager - Remote, USA (East Coast)

Immersive

5d•$135,000 - $160,000•Remote

About The Position

We're reimagining what it means for organisations to be resilient to cyber-attacks. As Senior Product Marketing Manager, you'll play a part in building out Cyber Workforce & AI Resilience as a category — owning a balanced mix of core product marketing and sales enablement across our solution areas. Reporting to the Director of Product Marketing, you'll shape positioning and messaging, and just as importantly, make sure that messaging actually lands with the people in the room with prospects: our sales team. Right now, our biggest opportunity is ramp: getting reps fluent and confident on our messaging faster, so they're telling a consistent, compelling story from day one. That's where you'll start. You'll thrive on translating complex, technical product capability into stories that are simple, sharp, and sales-ready — and you'll be just as comfortable running a training session as you are writing a positioning doc.

Requirements

5-8 years of experience in product marketing, sales enablement, or a closely related field, ideally in B2B SaaS
Proven experience building and delivering training or ramp programs for sales teams, not just producing content for them
A track record of translating technical product capability into messaging that's straightforward and jargon-free
Comfort working autonomously across multiple solution areas at once, with the ability to prioritise as things shift
Strong cross-functional instincts — you'll work closely with Product, Sales, Sales Engineering, and Marketing, in both the UK & US
Sharp writing and presentation skills; you can make complex things simple and engaging

Nice To Haves

understanding of cybersecurity, application security, or enterprise risk
experience with enablement platforms (e.g. Highspot, Seismic, Showpad)

Responsibilities

Own messaging training and ramp programs that get sales fluent and confident fast — including onboarding fundamentals, live training sessions, and ongoing certification as messaging evolves
Develop positioning and messaging across multiple solution areas, grounded in customer, market, and competitive insight
Build sales-ready collateral — battlecards, one-pagers, pitch decks, and objection-handling guides — that reps actually pick up and use
Partner closely with Product Management to deeply understand roadmap and competitive differentiation, and translate it into consumable, jargon-free content
Support product launches end-to-end, ensuring sales is trained and equipped before day one
Gather direct feedback from sales on what's landing and what isn't, and use it to continuously sharpen training and content
Track adoption and effectiveness of enablement programs, and report back on what's working