Senior Product Manager (Bilingual in Korean)

Pulmone • Buena Park, CA

18h

About The Position

Pulmuone is a global food manufacturer whose brands include Nasoya, Wildwood, and Monterey Gourmet Foods. The Senior Product Manager will develop and maintain strategic plans for product and category growth and profitability, manage products using sales, market-share, competitive, consumer, and product insights, and set and manage category and channel P&L targets. The role leads new product development and imports from headquarters, from conception through execution, including pricing, positioning, regulatory labeling, and packaging. It collaborates with cross-functional teams and external partners to support product and category strategy, marketing plans, and execution. The position also manages product lifecycles, conducts research and analysis, develops sales and marketing materials, and oversees annual marketing activities and budgets.

Requirements

• Bachelor’s degree required; preferably in Marketing, Advertising, or Business Administration.
• At least 8 years of relevant experience in brand or product innovation marketing; consumer packaged goods experience is required, preferably in the food industry.
• At least 8 years of B2C or B2B experience and basic P&L knowledge.
• Strong proficiency in Microsoft Office, particularly Excel and PowerPoint.
• Excellent verbal and written communication and presentation skills.
• Ability to complete tasks on time and meet deadlines.
• Ability to travel.
• Passion for food.

Nice To Haves

• MBA.
• Bilingual Korean language skills.
• Experience with IRI, Nielsen, and Spins.

Responsibilities

• Develop and maintain a strategic three-year plan to support product and category growth and profitability through new and conversion products.
• Monitor and analyze sales volumes, market-share trends, and competitive activity, applying consumer and product knowledge and insight.
• Set and manage P&L targets by category and channel.
• Lead new product development and imports from headquarters from conception through execution, including pricing, positioning, regulatory labeling, and packaging.
• Work with Supply Chain Management, Operations, Research and Development, and other cross-functional teams to enable product development and support product and category strategy.
• Conduct product-specific analyses and recommend products and features to fill the pipeline and meet company strategy and goals.
• Manage product lifecycle activities, including product improvements and SKU rationalization.
• Develop new-product marketing plans and strategies for communicating with consumers.
• Execute marketing projects, including packaging development, advertising development, digital marketing, and social media programs, in collaboration with cross-functional teams and outside agencies.
• Assist with managing external vendors and partners, such as advertising, public relations, and market research agencies.
• Determine consumer research and data needs; conduct marketing research and track market and competitive trends.
• Develop and direct marketing and sales collateral, including sell sheets and brochures.
• Develop the annual marketing budget and deliver marketing activities within budget.

Benefits

• Health insurance for the employee and dependents, approximately 80% company-paid.
• Dental insurance.
• Vision insurance.
• Life insurance.
• Long-term disability coverage.
• Company-match 401(k) plan.
• Generous paid time off.
• Company holidays.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior