Senior Product Designer - Top of Funnel
About The Position
LinkedIn is hiring a Senior Product Designer for the Growth team, focused on Top of Funnel (TOF). This team is responsible for the front-door experience of LinkedIn, including SEO, Guest Experience, Emails, App Activations, Onboarding, the first 28 days of the member experience, and retaining and resurrecting infrequent members. The goal is to expand LinkedIn’s vision of bringing economic opportunity to every member of the global workforce by understanding and delivering value to potential and existing members. The role is suited to a designer who can work at scale, balance strategic vision with execution, influence across teams, and bring bold design thinking to a mature but evolving product area. The Senior Product Designer owns major TOF areas and leads end-to-end design, from strategy and problem framing through execution and iteration. They explore, prototype, and validate interaction models and engagement mechanics; partner across Product, Engineering, Research, Data Science, and Content Design; and use qualitative insights, experimentation, and data to refine experiences after launch. They set a high bar for visual and interaction craft, motion, and systems coherence; communicate design direction and tradeoffs to senior leaders; mentor designers; and advocate for inclusive, accessible solutions that work for diverse members and global contexts. The role is hybrid, performed both from home and from a LinkedIn office on select days based on business needs. It will be based in Sunnyvale, San Francisco, or New York. Applicants must include a portfolio, website, or other work samples demonstrating design expertise.
Requirements
- BA/BS degree in graphic design, design communication, human-computer interaction, or a related field, or an equivalent combination of education and experience.
- At least 5 years of product design experience, with a portfolio demonstrating leadership on complex, high-impact consumer products.
- Ability to lead design in ambiguous problem spaces, set direction, and drive alignment across multiple partners or teams.
- Expertise in interaction and visual design, including typography, layout, hierarchy, and motion.
- Strong UX fundamentals, including information architecture, system-level thinking, and designing for engagement and retention at scale.
- Fluency in Figma and modern prototyping workflows, with the ability to work across low- and high-fidelity.
- Data-informed approach and comfort partnering with research and analytics to shape hypotheses, evaluate outcomes, and iterate.
- Strong communication and storytelling skills, including presenting to senior leaders and influencing without authority.
- Experience contributing to or shaping design systems while maintaining flexibility for innovation and evolution.
- Understanding of accessibility standards and inclusive design best practices.
- Portfolio, website, or other samples of work demonstrating design expertise must be included.
Nice To Haves
- Experience designing Guest Experience, Emails, App Activations, Onboarding, the first 28 days of a member experience, and Retention.
- Familiarity with AI- or algorithmically-driven products and a thoughtful, judgment-driven approach to emerging technologies.
- Experience leading medium-to-large initiatives spanning multiple teams or product areas.
- Comfort collaborating with engineering on technically complex systems; familiarity with front-end concepts is a plus.
- Experience using motion design or microinteractions to enhance content experiences.
- Track record of improving product quality and coherence across an ecosystem, not just within a single feature area.
Responsibilities
- Own and shape major areas of Top of Funnel, leading end-to-end design from early strategy and problem framing through execution and iteration.
- Explore, prototype, and validate new interaction models, formats, and engagement mechanics to modernize content experiences at scale.
- Partner with Product, Engineering, Research, Data Science, and Content Design to influence roadmaps, align on tradeoffs, and drive high-quality outcomes across teams.
- Use qualitative insights, experimentation, and data to inform decisions and continuously refine experiences after launch.
- Set and uphold a high bar for visual design, interaction quality, motion, and systems coherence.
- Communicate complex design ideas to senior leadership, articulating vision, rationale, and tradeoffs.
- Mentor designers, provide thoughtful critique, and elevate design quality beyond the immediate scope of the role.
- Advocate for inclusive and accessible design principles and ensure solutions scale across diverse member needs and global contexts.
Benefits
- Annual performance bonus may be included in the total compensation package.
- Stock may be included in the total compensation package.
- Benefits may be included in the total compensation package.
- Other applicable incentive compensation plans may be included in the total compensation package.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
