Senior Product Designer - Top of Funnel

LinkedIn•Sunnyvale, CA
•Hybrid

About The Position

LinkedIn is seeking a Senior Product Designer to join its Growth team, focusing on Top of Funnel experiences. This area spans SEO, Guest Experience, Emails, App Activations, Onboarding, a member’s first 28 days, and retaining or resurrecting infrequent members. The team is responsible for LinkedIn’s front-door experience and for expanding economic opportunity by understanding and delivering value to potential and existing members. The designer will shape major Top of Funnel areas and lead work from strategy and problem framing through execution and iteration. The role calls for balancing vision and execution, influencing across teams, and applying strategic design thinking to a mature but evolving product area. The position is hybrid, performed from home and a LinkedIn office on select days based on business needs, and is based in Sunnyvale, San Francisco, or New York. The successful candidate will explore and validate interaction models and engagement mechanics, collaborate with cross-functional partners, and use research, experimentation, and data to improve experiences. They will uphold design craft and systems coherence, communicate design direction and tradeoffs to senior leaders, mentor other designers, and advocate for inclusive and accessible experiences that work across diverse member needs and global contexts. Applicants must include a portfolio, website, or other work samples demonstrating design expertise.

Requirements

  • BA/BS degree in graphic design, design communication, human-computer interaction, or a related field, or an equivalent combination of education and experience.
  • At least 5 years of product design experience, with a portfolio demonstrating leadership on complex, high-impact consumer products.
  • Ability to lead design in ambiguous problem spaces, set direction, and drive alignment across multiple partners or teams.
  • Expertise in interaction and visual design, including typography, layout, hierarchy, and motion.
  • Strong UX fundamentals, including information architecture, system-level thinking, and designing for engagement and retention at scale.
  • Fluency in Figma and modern prototyping workflows, with ability to work at low and high fidelity.
  • Data-informed approach and comfort partnering with research and analytics to form hypotheses, evaluate outcomes, and iterate.
  • Strong communication and storytelling skills, including presenting to senior leaders and influencing without authority.
  • Experience contributing to or shaping design systems while maintaining flexibility for innovation and evolution.
  • Understanding of accessibility standards and inclusive design best practices.
  • Portfolio, website, or other work samples demonstrating design expertise must be included.

Nice To Haves

  • Experience designing Guest Experience, Emails, App Activations, Onboarding, the first 28 days of a member experience, or Retention.
  • Familiarity with AI- or algorithmically-driven products and a thoughtful, judgment-driven approach to emerging technologies.
  • Experience leading medium-to-large initiatives spanning multiple teams or product areas.
  • Comfort collaborating with engineering on technically complex systems; familiarity with front-end concepts is a plus.
  • Experience using motion design or microinteractions to enhance content experiences.
  • Track record of improving product quality and coherence across an ecosystem.

Responsibilities

  • Own and shape major areas of Top of Funnel, leading end-to-end design from strategy and problem framing through execution and iteration.
  • Explore, prototype, and validate interaction models, formats, and engagement mechanics for content experiences at scale.
  • Partner with Product, Engineering, Research, Data Science, and Content Design to influence roadmaps, align on tradeoffs, and drive quality outcomes across teams.
  • Use qualitative insights, experimentation, and data to inform decisions and refine experiences after launch.
  • Set and uphold a high bar for visual design, interaction quality, motion, and systems coherence.
  • Communicate design ideas to senior leadership, articulating vision, rationale, and tradeoffs.
  • Mentor designers, provide thoughtful critique, and elevate design quality beyond the immediate scope of work.
  • Advocate for inclusive and accessible design and ensure solutions scale across diverse member needs and global contexts.

Benefits

  • Annual performance bonus, stock, benefits, and/or other applicable incentive compensation plans may be included in the total compensation package.
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