Senior Paid Search Manager

JUICE•Haleyville, AL

7d•Remote

About The Position

JUICE is seeking to hire a Senior Paid Search Manager to lead strategy, execution, and performance across a portfolio of fast-growing client accounts. This role will own paid search initiatives end-to-end across Google, Bing, YouTube, Shopping, and Performance Max campaigns while acting as a strategic growth partner to clients. The ideal candidate is highly analytical, performance-driven, proactive, and thrives in a fast-paced agency environment where testing, optimization, and measurable business impact are at the center of everything we do. At JUICE, we help ambitious brands scale through performance-driven digital marketing. Since 2017, we’ve partnered with fast-growing eCommerce, lead generation, and consumer brands to drive measurable revenue growth across paid media, SEO, email, creative, and lifecycle marketing. Our team is deeply focused on ROI, operational excellence, and relentless optimization. We are looking for a Senior Paid Search Manager to lead strategy, execution, and performance across a portfolio of high-growth accounts. This person will own campaigns end-to-end, act as a strategic partner to clients, and help drive scalable growth across Google, Bing, YouTube, Performance Max, Shopping, and emerging paid search channels. This role is ideal for someone who combines deep platform expertise with strong business acumen, thrives in a fast-paced agency environment, and loves solving growth challenges through testing, analytics, and creativity.

Requirements

4–6+ years of hands-on paid search experience in an agency environment
Proven experience managing and scaling paid search campaigns across multiple accounts and industries
Strong expertise in Google Ads, Microsoft Ads, GA4, Google Tag Manager, and reporting platforms
Deep understanding of paid search fundamentals including bidding strategies, attribution, keyword intent, audience targeting, and conversion optimization
Experience managing eCommerce and/or lead generation campaigns
Strong analytical skills with the ability to turn data into actionable insights
Excellent communication and client-facing presentation skills
Ability to manage multiple priorities in a fast-paced remote environment

Nice To Haves

Experience with Shopify, WooCommerce, landing page optimization, and feed management preferred
Google Ads certifications preferred
Experience with YouTube Ads, Reddit, Quora, LinkedIn, or other acquisition channels
Familiarity with AI tools and workflows for campaign optimization, reporting, creative testing, or operational efficiency
Experience mentoring junior buyers or managing team workflows
Strong understanding of full-funnel marketing and cross-channel attribution

Responsibilities

Develop and execute full-funnel paid search strategies aligned to client goals and KPIs
Own campaign performance across Google Ads, Microsoft Ads, YouTube, Performance Max, Shopping, Display, and remarketing initiatives
Build scalable acquisition strategies focused on CAC, ROAS, LTV, and revenue growth
Identify expansion opportunities across channels, audiences, and funnel stages
Partner with account management and creative teams to align strategy across the broader marketing mix
Manage campaign setup, structure, budgeting, bidding strategies, targeting, and optimization
Conduct deep keyword research, competitor analysis, audience segmentation, and search intent mapping
Continuously test ad copy, landing pages, bidding models, creative assets, and audience strategies
Monitor pacing, performance trends, and efficiency metrics daily
Optimize feeds, Shopping campaigns, and Performance Max initiatives for scale and profitability
Serve as a strategic advisor for assigned client accounts
Present campaign insights, reporting, recommendations, and growth opportunities on client calls
Translate complex performance data into actionable business recommendations
Build strong client relationships through proactive communication and strategic thinking
Analyze campaign performance across platforms including Google Analytics, Looker Studio, Shopify, and attribution tools
Develop data-driven recommendations to improve efficiency and performance
Report on core KPIs including ROAS, CPA, MER, CAC, conversion rate, revenue, and pipeline impact
Collaborate with internal teams to improve tracking, attribution, and reporting accuracy
Mentor junior team members and contribute to internal knowledge sharing
Collaborate cross-functionally with paid social, creative, lifecycle, SEO, and strategy teams
Share learnings, testing insights, and best practices internally
Help improve internal processes, SOPs, and campaign frameworks