Senior Paid Media Manager

Propellic•,

3d•Remote

About The Position

As a Senior Paid Media Manager, you’ll own strategy, execution, and performance across multi-platform paid media campaigns for our travel clients. You’ll be both strategic and hands-on, building holistic, full-funnel media plans, driving creative strategies, and proactively integrating AI-powered tools and workflows. You’ll also serve as a trusted advisor to clients, translating complex performance insights into clear business impact. If you thrive at the intersection of data, creativity, and innovation, and you’re passionate about helping world-class travel brands grow—we’d love to meet you.

Requirements

7+ years of paid media experience in an agency or in-house environment, managing high-budget, multi-channel campaigns.
Strong fluency across Google Ads, Meta, LinkedIn, TikTok, programmatic platforms, and YouTube
Demonstrated experience integrating creative strategy into media buying, with an understanding of how storytelling and ad formats drive performance.
Hands-on experience with AI tools in media buying, creative testing, reporting, or forecasting; eager to test and scale new innovations.
Proven track record of delivering measurable business outcomes (e.g., bookings, revenue growth, CAC efficiency).
Strong communicator who can simplify complex insights and confidently advise executives.
A proactive learner and experimenter who stays ahead of industry, AI, and travel marketing trends.
Eligibility to work in the U.S. or ability to contract internationally.

Nice To Haves

Travel or hospitality experience is highly preferred.

Responsibilities

Lead multi-channel paid media campaigns (search, social, programmatic, video/CTV), ensuring strategic approach and flawless execution.
Own client relationships end-to-end: act as the main point of contact, deliver proactive updates, and translate performance into actionable business insights.
Develop and integrate creative strategies, aligning ad copy, visuals, and formats with audience intent and campaign goals.
Leverage AI-driven tools (e.g., AI Max, predictive bidding, dynamic creative optimization) to enhance speed, accuracy, and campaign performance.
Proactively test and pilot new platforms, tools, and ad formats—documenting and scaling what works.
Provide consultative guidance to C-level travel stakeholders, simplifying complex optimization rationales.
Identify upsell and cross-sell opportunities that align with client objectives and support sales in scoping.
Mentor Paid Media Managers, contribute to internal SOPs, and champion department-wide testing frameworks.
Share case studies, AI learnings, media and creative insights through Propellic thought-leadership initiatives.