Senior Mixed Methods UX Researcher

PrizePicks•Atlanta, GA

2d•Hybrid

About The Position

PrizePicks is seeking an experienced Senior Mixed Methods UX Researcher to lead end-to-end qualitative and quantitative research in support of its members and product decisions. The researcher will partner with product managers, designers, engineers, data scientists, and analytics teams to set research direction, balance speed with rigor, and elevate research methods and standards. The role independently scopes and conducts generative and evaluative research, combining behavioral data with user insights to inform product decisions. The position owns research from prioritization and scoping through participant recruitment, data collection, analysis, synthesis, and communication of findings. It also involves mentoring researchers and cross-functional partners, developing reusable research practices and tools, advocating for accessibility and inclusive research, and communicating actionable insights to stakeholders, including senior leadership. This is a hybrid position based at PrizePicks headquarters in Atlanta, Georgia, or New York, New York. Applicants must be authorized to work for any U.S. employer; visa sponsorship is not available. The application period is planned to remain open for 30 days, subject to adjustment. Date posted: 11/4/26.

Requirements

At least 5 years of relevant experience in UX Research, Design Research, or Human Factors Engineering, including significant experience leading mixed methods work.
Bachelor's, Master's, or PhD in Psychology, Human Factors, HCI, Anthropology, Statistics, Data Science, Sociology, or a related field; a Master's or PhD is preferred.
Deep expertise in qualitative and quantitative research, with a track record of leading mixed methods studies and conducting evaluative and generative research.
Quantitative expertise in survey design, sampling strategies, behavioral and log data evaluation, and statistical techniques such as segmentation, regression, and significance testing.
Proficiency with statistical software such as R, SPSS, or similar analytical tools.
Experience working with product analytics and experimentation data, such as Amplitude and A/B test results, and partnering with data science or analytics teams.
A portfolio or case studies showing the end-to-end research process and its impact on an organization, team, product, or feature, including an example combining qualitative and quantitative methods and explaining the method choices.
Excellent communication and storytelling skills, including the ability to collaborate with and influence stakeholders and translate research into business impact.
Experience mentoring or coaching researchers or cross-functional partners and helping establish research standards.
Ability to work with ambiguity and changing priorities, adapt methods, remain solution-oriented, and maintain research quality.
Self-awareness, proactive feedback-seeking, ability to balance hands-on execution with strategic thinking, challenge assumptions, and help teams reach shared solutions when opinions differ.
Experience with remote testing and survey tools such as dscout, UserTesting, UserZoom, or Qualtrics.
Curiosity and passion for uncovering user needs, motivations, behaviors, and pain points.
Authorization to work for any employer in the United States; the company cannot sponsor or take over sponsorship of an employment visa.

Nice To Haves

Advanced quantitative methods experience, such as conjoint analysis, clustering, or causal inference.
Research experience involving consumer, sports, or fantasy products.
Experience building research operations.

Responsibilities

Design and lead mixed methods studies, selecting appropriate qualitative and quantitative methods for each research question.
Own the end-to-end research process, including prioritization, scoping, participant recruitment, data collection, analysis, synthesis, and delivery of findings.
Design rigorous surveys and other quantitative instruments, including sampling, questionnaire design, and data quality checks, and apply appropriate statistical analysis.
Partner with analytics and data science teams to combine behavioral data and qualitative research, using each to size, validate, and explain findings from the other.
Collaborate with cross-functional partners to identify research objectives and questions across the product lifecycle, and use data to validate and iterate on designs.
Translate findings into actionable insights and strategic narratives through storytelling, artifacts, reports, and read-outs; connect findings to product metrics and business impact and advocate for data-driven decisions.
Communicate research findings, insights, and recommendations to stakeholders, including senior leadership.
Mentor and coach junior and mid-level researchers, designers, and product partners on study design, methodology, and storytelling; lead research debriefs and stakeholder alignment meetings.
Improve the research practice by contributing standards, reusable frameworks, templates, and repositories, and introducing methods and tools, including responsible AI use in analysis and synthesis.
Champion accessibility and inclusive research that reflects the full range of members.

Benefits

Company-subsidized medical, dental, and vision plans.
401(k) plan with company match.
Annual bonus.
Flexible PTO; two weeks is strongly encouraged.
Generous paid leave programs, including 16-week paid parental leave and disability benefits.
Workplace flexibility and modern work schedules focused on work completed rather than hours clocked.
Company-wide in-person events and team outings.
Lifestyle enhancement program.
Company equipment provided, with Windows and Mac options.
Annual performance reviews and opportunities for growth and career development.