Vans: Senior Merchandiser, SSI Wholesale

Vans • Costa Mesa, CA

9d

About The Position

The Senior Merchandiser, SSI Wholesale leads the development and curation of the Americas regional assortment for Street-Sport Inspired wholesale accounts. In collaboration with Sales, Marketing, Merchandising, and Planning, the role translates global product direction into compelling assortments tailored to account needs, consumer trends, marketplace insights, and business priorities. The position helps shape seasonal assortments, strengthen wholesale partnerships, and drive commercial performance across the SSI marketplace.

The role analyzes regional business performance and market conditions, serves as the merchandising lead for the SSI wholesale team, and partners with wholesale accounts and Sales throughout seasonal milestones. It also shares regional and account insights with Global Product Merchandising to help shape future product direction. The position reports to the Director, Merchandising, Footwear & Wholesale.

Requirements

• 5 to 7+ years of experience and professional achievements.
• Strong merchandising experience in footwear, apparel, or a related consumer-focused industry.
• Strong understanding of the street-sport inspired consumer, wholesale marketplace, competitive landscape, and emerging product trends, including account differentiation and segmentation.
• Commercial and financial acumen, with experience using sales, margin, sell-through, inventory, and account performance data to identify opportunities and inform merchandising decisions.
• Ability to collaborate and influence across Sales, Marketing, Merchandising, Planning, and Global teams, translating diverse perspectives into aligned seasonal priorities and actionable plans.
• Strong communication, presentation, organizational, and project management skills, including the ability to articulate merchandising strategies and recommendations to wholesale accounts and cross-functional partners.

Nice To Haves

• Experience working with major athletic, streetwear, or lifestyle wholesale accounts, including seasonal sell-in processes, account assortment planning, or marketplace strategies.
• Familiarity with footwear merchandising, account segmentation, marketplace planning, or product lifecycle management (PLM) systems and tools.
• Formal education in a related field.

Responsibilities

• Curate the Americas regional assortment for Street-Sport Inspired wholesale accounts, translating global product direction into differentiated assortments that reflect consumer demand, account needs, brand priorities, and commercial opportunities.
• Analyze sales, margin, inventory, sell-through, consumer behavior, marketplace trends, and competitive activity to identify opportunities and inform assortment decisions.
• Serve as the merchandising lead within the SSI wholesale team, partnering with Sales, Marketing, and Planning to align seasonal priorities, account strategies, product storytelling, financial goals, and go-to-market execution.
• Partner with wholesale accounts and Sales teams on seasonal milestones, including line reviews, account meetings, sell-in preparation, buy reviews, and launch planning.
• Provide regional and account insights to Global Product Merchandising, identifying assortment gaps, emerging opportunities, marketplace risks, and future product needs.

Benefits

• Eligibility for additional compensation awards, which may include an annual incentive plan, sales incentive, or commission potential.
• VF Corporation offers benefit programs; details are provided during the hiring process.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed