Senior Marketing & Partnerships Manager

Resonant EnergyBoston, MA
Hybrid

About The Position

Resonant Energy’s mission is to build wealth in environmental justice communities through the development of solar and storage projects for nonprofits, affordable housing, and homeowners. We use innovative financing and operational excellence to bring the benefits of clean energy within reach for everyone. We are B-Corp certified and 100% employee-owned, and we take our commitments to our staff and partners very seriously. After almost 10 years of hard work, we are proud to be the #1 solar provider for nonprofits in the Northeast. Join us! This is a builder role at a company with real momentum and a great team. Resonant is expanding into new markets and needs the infrastructure—campaigns, partnerships, playbooks, metrics—to get there. You'll have meaningful ownership over how the company grows its brand and generates leads, with a direct line between the systems you build and the communities that benefit from expanded solar access. If you want to do strategic marketing work that is also genuinely mission-driven, this is it.

Requirements

  • Bachelor's degree or equivalent professional experience
  • 8+ years of experience in marketing and either communications or channel partnership development
  • 3+ years of direct supervisory experience
  • Sales or business development experience
  • B2B marketing experience
  • Digital marketing experience
  • Experience in solar or clean energy
  • Experience in the nonprofit or affordable housing sector
  • Can hold both the strategic picture and the operational details, comfortable setting direction one moment and building a tracking system the next
  • Energized by new market problems, where the playbook doesn't exist yet and you have to create it
  • Build trust easily with mission-driven organizations and can translate Resonant's value proposition into language that resonates with nonprofits, community institutions, and developers
  • Take ownership of team performance, not just your own, and find genuine satisfaction in developing the people you manage
  • Care about brand consistency and bring strong instincts for voice, message, and what makes content land
  • Salesforce
  • Content/email marketing platforms
  • Graphic design tools (Canva, Adobe Suite, or equivalent)
  • Google Workspace proficiency
  • MacOS / MacBook
  • Native or fluent English
  • Applicants must be authorized to work for any employer in the U.S. At this time, we are unable to sponsor, take over sponsorship or consider future sponsorship needs for an employment Visa.

Nice To Haves

  • Second language spoken in Boston metro area a plus

Responsibilities

  • Develop and execute marketing strategy across earned media, digital channels, community outreach, and referral programs, while building the infrastructure that makes that activity trackable and repeatable.
  • Lead market-entry research for new geographies, define KPIs, and build the playbooks that help your team convert outreach into pipeline.
  • Develop and manage partnerships with mission-aligned organizations, negotiate partnership agreements, and represent Resonant at events and conferences.
  • Directly manage a team of three, setting expectations, coaching for growth, and creating coordination systems that connect the Partnerships and MarCom team to the broader business development effort.
  • Develop and implement marketing strategy to drive lead generation across earned media, digital channels, community outreach, referrals, and returning clients.
  • Build infrastructure for regular, targeted outreach and marketing—including cadence frameworks, content standards, and performance tracking—that enables the team to reach new clients and build brand in new and existing markets.
  • Lead market-entry research and competitive analysis for new markets.
  • Define marketing KPIs and build systems to track, analyze, and act on those metrics in support of team-level goals.
  • Develop playbooks for follow-up and engagement across marketing touchpoints, including webinars, events, press releases, and ribbon cuttings.
  • Create and manage written content distributed across the company's platforms, ensuring consistency of voice, message, and brand positioning.
  • Evolve Resonant's messaging for new market expansion and maintain alignment across outreach channels.
  • Identify, develop, and manage partnerships with mission-aligned organizations in new and existing target markets to establish referral channels, co-marketing programs, and brand recognition.
  • Build and negotiate partnership agreements that drive qualified lead generation.
  • Represent Resonant at targeted events, conferences, and lead generation opportunities.
  • Support the partnerships team in managing and growing the impact of existing programs and partnerships.
  • Manage the Partnerships and MarCom team, including KPI-setting, developmental feedback, and performance management.
  • Build team capacity to hit marketing and partnership goals through coaching, structured training, and clear expectations.
  • Create coordination infrastructure that enables smooth collaboration across partnerships and business development teams.

Benefits

  • 100% premium coverage for you and your children, 33% coverage for your spouse
  • 100% premium coverage for you
  • Affordable premium w/exam, glasses, and contacts allowances
  • $100 monthly reimbursement for mental health services
  • Save money on pre-tax deductions for necessary expenses
  • 401k with automatic 3% employer contribution to help build your financial future
  • 18 days annually
  • 8 days annually
  • 13 annually
  • Up to 12 weeks fully paid time to bond
  • 8 hours for volunteering, GOTV, and protest
  • 3 hours off to do your civic duty
  • Other time as necessary, e.g. Jury duty, bereavement, etc.
  • $500 annually for each team member's growth
  • Quarterly company-wide events for fun and giving back
  • Monthly T-pass
  • Commuter Rail reimbursement
  • Bike allowance for eco-friendly commuting
  • Option for 8am-4pm schedule to fit your life
  • 6 weeks of fully remote work flexibility annually
  • End work at 4pm to socialize with your colleagues
  • Eligible for Options Agreement or Profit Sharing - real financial participation
  • Trust-based time off
  • Voting to elect delegates to join founders in making key company decisions
  • Direct input on strategic direction
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