Senior Marketing Manager

Stanley Black & Decker, Inc. • Mississauga, ON

2d • Onsite

About The Position

As a Senior Marketing Manager, you will be part of a dedicated team based in Mississauga, Ontario, reporting to the Director, Channel Marketing. You will be responsible for managing a team and leading the growth of your portfolio. This leadership role will assume responsibilities for P&L, product management, pricing strategies, promotional strategies, forecasting, asset management, and public relations. This individual must have a well-rounded business skill set to direct growth initiatives in these categories over the next several years and a keen insight into the Canadian market.

Requirements

• College or University graduate, preferably with Business or Marketing background
• Minimum 3-5 years' experience as a marketing professional, demonstrating increasing levels of responsibility
• Experience with campaign & promotion development & execution ideally in CPG space
• Worked closely supporting sales in a similar role would be an asset
• Strong product knowledge of the Retail Channel and products
• Demonstrated project management experience
• Strong communication skills - verbal and written
• Strong analytical and problem-solving skills
• Excellent presentation skills in multiple formats
• Strong computer skills including Microsoft Office Suite
• Creative thinker with the ability to provide solutions that meet the customer needs
• Detail-oriented with the ability to work independently or collaboratively as part of a team
• High level of energy and commitment

Responsibilities

• P&L SBU responsibility: Sales, Margins, Expenses & Operating Income
• Develop and implement (3) Year Strategic Plan, line plans, line reviews, channel and account specific business plans to drive sales and profit growth.
• Customize the execution of national (brand, product, customer experience)
• Financial measurement / tracking for Business reviews.
• Marketing Management including: SAP SKU structuring, forecasting, asset management, service level analysis and Canadian derivative model execution.
• Create and implement innovative new product launches.
• Key point of contact with US and Global Marketing Teams.
• Co-develop product launch plans with US Marketing and Canadian Sales Teams.
• Co-ordinate promotional product launches (bonus packs/merchandisers etc).
• Educates sales and customers on emerging trends and how solutions are applied to maximize benefit.
• Provide product knowledge to Sales Force and in key account presentations.
• Communicate marketing activities to other departments on a regular basis to ensure integration and support for programs and initiatives.
• Canadian Sales / Marketing / Logistics Groups
• Global Counterparts
• End-Users

Benefits

• Competitive salary
• Entitlements and benefits unique to your country of hire
• Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.
• Learning & Development: Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).
• Diverse & Inclusive Culture: We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.
• Purpose-Driven Company: You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: Associate degree
• Number of Employees: 5,001-10,000 employees