Senior Marketing Manager, Teaching Institutes

Smith+Nephew•Minneapolis, MN

3d•$125,750 - $180,000•Remote

About The Position

Life. Unlimited. At Smith+Nephew we design and manufacture technology that takes the limits off living. Join a highly visible and strategically important role within our US Commercialization team. As Senior Manager, Teaching Institute Marketing, you will shape how Smith+Nephew partners with academic medical centers, residents, fellows and early career surgeons. This is a unique opportunity to influence future generations of orthopaedic surgeons, drive sustained revenue growth and elevate our leadership position within the academic market segment, all while working remotely across the US.

Requirements

Bachelor’s degree in Marketing, Business or a related field, or a technical degree with demonstrated marketing and business expertise
Approximately 8 to 10 years of progressive marketing experience, ideally within orthopaedics or the medical device industry
Proven experience leading mature product portfolios and successfully launching new products
Strong strategic marketing capability with a track record of building impactful campaigns and value propositions
Demonstrated leadership experience with the ability to influence and align cross functional partners without direct authority
Strong analytical skills with the ability to interpret market data, assess performance and make data driven decisions
Excellent communication, presentation and interpersonal skills, with confidence engaging stakeholders at all levels
Highly collaborative mindset, comfort working in a matrix environment and willingness to roll up sleeves in a dynamic setting
Willingness to travel more than 50 percent

Responsibilities

Lead the development and execution of marketing strategies that support business and growth objectives within orthopaedic academic medical centers
Define and drive strategic marketing plans for residents, fellows and early career surgeons across promotions, medical education, digital marketing and channel readiness
Partner closely with sales leadership, ASC sales, sales training, medical education, global marketing and US leadership to deliver aligned and effective commercialization strategies
Develop deep insights into the US reconstruction market including trends, customer priorities and the competitive landscape
Build, track and optimize key performance indicators to measure the impact of strategic initiatives
Support monthly, quarterly and annual business planning processes, including forecasting in partnership with finance
Collaborate with sales teams to refine targeting, develop physician champions and gather field insights to inform marketing decisions
Partner with the US Fellowship Manager team to design and execute targeted engagement strategies
Oversee the development of compelling marketing materials and campaigns that clearly communicate our value proposition
Support commercial teams with technical product expertise in the field and at corporate offices to drive customer conversion and satisfaction
Represent Smith+Nephew at industry educational meetings, customer events, labs and national sales meetings