Senior Marketing Manager, Demand Generation & Events

Titan AI

24d • $140,000 - $160,000

About The Position

Titan Banking AI is seeking an experienced events and demand generation marketer with a background in banking or financial services. The role involves building the company's event program from scratch, including national industry conferences, executive gatherings, and an annual client summit. This position offers the opportunity to join a team of industry experts and contribute to a company that is shaping the future of AI in financial services. The goal is to help financial institutions and fintechs innovate safely, scale efficiently, and achieve transformative business outcomes.

Requirements

• Seven or more years in B2B marketing with a majority in events, including owning a program end to end.
• Experience marketing to financial institutions, or to a regulated enterprise buyer with a comparable sales cycle.
• A track record with C-level audiences, having curated and produced executive-format, high-touch events.
• Budget ownership at six or seven figures, including sponsorship negotiations.
• Comfort with a growth team as your closest partner, and with being goaled on pipeline impact.
• Willingness to roll up your sleeves, manage programs end-to-end, and collaborate with a cross-functional team to accomplish a goal.

Nice To Haves

• Familiarity with the banking conference circuit, particularly the ABA and Bank Director ecosystems.
• Experience running technical or developer community programming.
• Hands-on experience with LinkedIn Campaign Manager.
• Proven success managing and scaling an events program.

Responsibilities

• Own the event and field programming end to end, including planning and activation across national industry conferences, regional field events, technical community builder nights, and Titan’s inaugural client summit.
• Run the demand generation that connects to events, leading sponsored webinars with banking trade publishers and managing a LinkedIn paid program against named target accounts.
• Design programs for a senior audience, including bank CEOs, chief risk officers, chief compliance officers, and boards.
• Drive impact by contributing to the growth team and having a direct line of sight into program impact.
• Manage industry conferences and tradeshows, including selecting and negotiating sponsorships, running booth and activation logistics, identifying speaking opportunities, briefing sales on target accounts, and owning the follow-up program.
• Develop executive field programs, such as regional briefings for bank leadership as a touring series across 4-6 target markets, partnering with sales to identify markets, select venues, build guest lists, and design event formats.
• Organize an annual client summit, an invitation-only gathering of senior bankers, serving as Titan’s thought leadership event.
• Coordinate a technical community series, a recurring evening event in the NYC office for bank engineers and data leaders, followed by an executive dinner, to build a community among technical users.
• Manage sponsored webinars, co-branded sessions with banking trade publishers, including topic selection, speaker recruitment, promotion, and gated asset management.
• Execute LinkedIn paid campaigns, including always-on and account-based campaigns against target institution lists, coordinated with the event calendar.
• Handle budget and vendor management, including negotiating sponsorship contracts, publisher agreements, and venues.

Benefits

• Seed-stage ownership: you will build the marketing function, not inherit it.
• Direct access to leadership: you will work closely with the CGO, CMO, and sales team, not through layers of management.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed