Senior Manager, Demand Generation

Garner Health•New York, NY
•$150,000 - $180,000

About The Position

Garner is on a mission to transform the U.S. healthcare system by partnering with employers to redesign how healthcare works. They apply proprietary clinical metrics and patient data to identify top-performing doctors and use incentives to guide members to the best care, resulting in better health outcomes and lower costs. Garner has helped millions access higher-quality care and saved billions in healthcare costs. The company has recently raised Series E funding and has experienced significant growth. This role is an opportunity to join a team fundamentally reimagining healthcare in the U.S. and using AI to scale its impact.

Requirements

  • 6+ years of B2B demand generation, growth, or integrated marketing experience, with direct accountability for a pipeline number.
  • A track record of building and scaling multi-channel campaigns and demand generation programs.
  • Experience marketing complex products to a sophisticated buyer.
  • Strong command of funnel mechanics, including attribution, conversion rates, cost per acquisition, and pipeline-to-spend.
  • Fluency applying AI to build scalable marketing systems and programs.
  • A desire to be part of a high-performing, mission-driven team that operates with intense urgency, a strong sense of individual accountability, and a commitment to authentic feedback.

Nice To Haves

  • Channel partner or partner marketing experience is a strong plus.
  • Relevant experience in a fast-paced or high-growth environment is a strong plus.

Responsibilities

  • Design and launch multi-channel campaigns for health insurance brokers, owning the qualified pipeline they generate.
  • Build the quarterly plan, including campaign strategy, broker segmentation, offers, and messaging.
  • Partner with channel owners across paid, organic, web, and digital to execute campaigns.
  • Build the broker lifecycle from first touch through activation and retention.
  • Partner with Sales and BDR teams to design effective campaigns and ensure smooth lead handoff.
  • Measure channel and campaign performance and recommend future investments.
  • Apply an AI-enabled approach to build scalable marketing systems.

Benefits

  • Equity incentive
  • Flexible PTO
  • Medical/Dental/Vision plan options
  • 401(k) with company match
  • Flexible spending accounts
  • Teladoc Health
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