Sr. Marketing Manager (Demand Generation & Events)

Disqo•New York, NY

10d•$100,000 - $120,000•Hybrid

About The Position

DISQO is seeking a highly motivated, organized, AI-fluent, and detail-driven Sr. Marketing Manager to join their marketing growth engine. This role is at the intersection of demand generation, event execution, and content amplification, with an emphasis on leveraging AI for task automation and workflow efficiency. The manager will build and scale marketing campaigns in HubSpot, manage field and industry events, collaborate on demand generation campaigns with Marketing and RevOps, and support social media channels. The ideal candidate is a self-starter with well-rounded marketing experience, strong event and social media skills, and experience in demand generation campaign management. An analytical, data-first mindset with exceptional execution, project management, and AI skills is desired. This role offers the opportunity to translate campaign ideas into structured workflows, run flawless events, and grow marketing and AI experience within a strong, growth-oriented marketing team.

Requirements

4–6 years of experience in B2B marketing, specializing in demand generation, field marketing, or integrated marketing campaigns.
Proven experience executing high-quality virtual webinars and physical field events, with a keen eye for operational details and timelines.
Hands-on proficiency with HubSpot (automation, email building, forms, tracking) and CRM tools (Salesforce.com).
Strong writing skills with experience managing professional social media profiles and producing engaging short-form copy.
Comfort operating autonomously in a fast-paced, high-growth startup environment.
Passion and demonstrated experience with evaluating, testing, and adopting AI-driven platforms to streamline daily tasks and maximize productivity.
Experience in the AdTech, MarTech, or media measurement industries.
Bachelor’s degree in Marketing, Business, Communications, or a related field.

Nice To Haves

Familiarity with design and collaboration software such as Asana, Canva, Figma, and Slack.
Project Management specialization
Understanding demand gen campaign automation for inbound and outbound marketing and reporting is desirable.

Responsibilities

Own the events plan and operational logistics for industry trade shows, conferences, webinars, and field marketing events—managing events ideation, booth and experience prep, collateral shipping and setup and sales/attendee management.
Source and coordinate with outside event partners and work hand-in-hand with the creative team to manage print vendors and promotional merchandise suppliers to stay on budget and on schedule.
Build pre- and post-event communication workflows to guarantee event-sourced leads are captured and routed instantly to Sales teams.
Set up, launch, and optimize email nurturing, lead scoring, and automated workflows within HubSpot to fuel our sales funnel with Marketing Qualified Leads (MQLs).
Build and maintain targeted list segmentations to customize messaging for different buyer personas across brands, agencies, and publishers.
Partner with Sales/Rev Ops to clean and track inbound leads, monitor conversion rates, and build HubSpot performance dashboards.
Draft, schedule, and amplify engaging content across DISQO’s corporate social media accounts (LinkedIn, X, etc.) to grow brand awareness and engagement.
Partner with Communications and Product Marketing to draft promotional event copy, social posts, newsletter content, and campaign landing pages.
Proactively integrate AI tools (e.g., Gemini, ChatGPT, Claude) to accelerate project management, tasks and event organization, to craft and manage social posts, generate event nurture campaign drafts and subject lines, and analyze event lead data.
Build automated workflows to remove operational bottlenecks and speed up project management as well as campaign nurture flows and asset production.