Senior Marketing Automation Specialist

APPLY

7d • Hybrid

About The Position

APPLY is seeking a Senior Marketing Automation Specialist to join their rapidly expanding Martech team. This role focuses on email production and development, working with various top-tier marketing platforms and developing CRM expertise. The specialist will handle diverse projects, including coding HTML, CSS, and JavaScript for email templates and push notifications, implementing dynamic logic, and performing QA testing across platforms. They will also implement programs within platforms, make API calls using tools like Postman, and manage edge cases and user flows. The position offers an opportunity to gain experience with leading marketing technologies and contribute to client success.

Requirements

• 5+ years of email production and development experience.
• Mastery of HTML and CSS specific to email.
• Proficiency with JSON.
• Knows what an API is, how it works, and is proficient in making GET and POST calls.
• Understand how a data feed works.
• Has an understanding of email code structure and knows how to make code responsive for different devices.
• Has strong email etiquette and can communicate with testing, QC, and updates directly with clients.
• Can take feedback, clarify it and make adjustments, several times if needed.

Nice To Haves

• Platform experience with Iterable, Braze, Klaviyo, Marketo, Simon Data, or Blueshift.
• Knowledge of Liquid or Python, Handlebars, Django, or JINJA.
• Proficiency with Photoshop and Figma.

Responsibilities

• Produce email templates and push notifications using HTML, CSS, and JavaScript for a wide variety of clients.
• Collaborate with our team of highly skilled email developers and customer success managers to resolve potential issues in email deployments.
• Participate in email stand-ups to prioritize workload and ensure timely completion of all tasks.
• Work closely with the client team to field requests, answer questions, and collaborate on work-in-progress tasks.
• Ensure that emails comply with clients' standards, email marketing best practices, and CAN-Spam laws.
• Test email messages to ensure proper formats and templates are utilized using tools such as Litmus and Email on Acid.

Benefits

• Agentic Delivery: Our people work in a modern way to deliver client outcomes. Broaden your skills on a range of engagements with international brands that have a global impact.
• An inclusive and safe environment: We’re truly committed to building a culture where you are celebrated and everyone feels welcome and safe.
• AI & Strategic Upskilling: Accelerate your professional growth with generous training budgets and mentorship, with a specific focus on Agentic AI expertise and the critical human skills required for the future of work.
• Generous vacation policy: Work-life balance is key to our team’s success, so we offer ample time away from work to promote overall well-being.
• Customizable benefits: Tailor your extended health and dental plan to your needs, priorities, and preferences.
• Flexible work arrangements: We work in a variety of ways, from remote, to in-office, to a blend of both.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed