Senior Marketer, Product Marketing

Invesco Ltd. • New York, NY

2d • $90,000 - $100,000 • Hybrid

About The Position

We are seeking a driven and creative marketing professional to join Invesco as a Senior Marketer, Product Marketing. The ideal candidate brings experience in asset or wealth management, with a strong understanding of retail and institutional clients and investment strategies across mutual funds, ETFs, and alternatives. This role offers the opportunity to own execution while contributing to marketing strategy and approach. You will partner closely with your team to deliver impactful, differentiated campaigns that support business growth and enhance the client experience, while continuously measuring and refining outcomes to influence client behavior.

Requirements

• Bachelor’s degree required with 3–5 years of relevant experience
• Self-starter with strong problem-solving skills and a focus on continuous improvement and excellence
• Highly motivated, proactive, and adaptable; thrives in fast-paced environments with ownership of outcomes
• Strong relationship builder and collaborator with the ability to influence stakeholders across levels
• Excellent written and verbal communication skills with senior leaders and cross-functional partners
• Data- and results-driven, with experience designing, evaluating, and optimizing initiatives
• Solid understanding of clients, the investment industry, and regulatory landscape
• Proven ability to manage complex, multi-stakeholder initiatives, prioritize effectively, and deliver against demanding timelines

Nice To Haves

• Experience in asset or wealth management
• Strong understanding of retail and institutional clients
• Experience with investment strategies across mutual funds, ETFs, and alternatives

Responsibilities

• Support development and execution of product marketing plans, including Invesco QQQ, digital assets, and related initiatives
• Execute integrated marketing campaigns across email, digital, events, paid/earned media, and sales enablement in partnership with subject matter experts
• Partner with marketing, sales, and product teams to define audience segments and inform targeted positioning and messaging
• Develop creative briefs and program plans, managing end-to-end execution across cross-functional marketing teams (Content, Digital, Email, Design, Social, Events, Advertising, Media Relations)
• Support ongoing communications strategies for Invesco QQQ and digital assets
• Leverage data and analytics to evaluate campaign performance, optimize tactics, and communicate results and recommendations
• Build strong internal partnerships to continuously improve marketing programs and execution
• Identify and implement new ideas to enhance processes, programs, and overall marketing effectiveness, informed by competitive and client insights

Benefits

• Flexible paid time off
• Hybrid work schedule
• 401(K) matching of 100% up to the first 6% with a discretionary supplemental contribution
• Health & wellbeing benefits
• Parental Leave benefits
• Employee stock purchase plan

What This Job Offers

• Job Type: Full-time
• Career Level: Senior