Senior Manager, Program Marketing

Innovas

3d • Remote

About The Position

This role is responsible for leading program marketing efforts, serving as a key liaison between clients and internal marketing teams. The Senior Manager will translate client needs into marketing strategies, manage communication processes, and represent the organization at industry events. The position requires a deep understanding of the defense innovation ecosystem and a commitment to client success and employee growth.

Requirements

• US citizen and ability to get security clearance.
• Bachelor’s degree in marketing, communications, business, or related field.
• Minimum of 10+ years of marketing or communications experience.
• Proven track record of building and managing marketing offerings, teams, and department processes, including pipeline tracking, to achieve departmental objectives and drive revenue growth.
• Expert in tracking and compiling program marketing and department metrics to ensure accurate reporting and event debriefs for all stakeholders.
• Exceptional communication and interpersonal skills, with the ability to build and maintain relationships with diverse stakeholders.
• Excellent planning, organizational and problem-solving skills to successfully coordinate multiple projects/opportunities and deadlines simultaneously, while supporting the program marketing staff with deliverables when needed.
• Possess strong communication and collaboration skills.
• Put effort into their leadership style and deeply care about their employees and their growth.
• Enthusiasm for our mission and vision.

Nice To Haves

• Experience with marketing automation software, such as WordPress, Zoom/ZoomGov, and HubSpot.
• Understanding of social media platforms, from a creative and operational perspective.
• Prior experience working with the Department of War (DoW).

Responsibilities

• Maintain a strong understanding of the defense innovation ecosystem, client priorities, emerging trends, and industry developments to proactively support client objectives and identify opportunities for engagement.
• Serve as the primary point of contact for assigned clients, leading meetings and collaborating with program directors to understand goals, requirements, and strategic initiatives while ensuring client expectations are met.
• Translate client needs, feedback, and program objectives into clear marketing strategies and actionable guidance for the broader marketing team, ensuring alignment across all deliverables and campaigns.
• Educate government clients, stakeholders, and internal teams on NSTXL marketing capabilities, services, and best practices to maximize program visibility and engagement.
• Acts as the liaison between the Creative Team and the Government Teams, managing the review and approval process for press releases, marketing content, and other external communications.
• Represent NSTXL and its OTAs at conferences, industry events, and stakeholder meetings to strengthen client relationships, identify new opportunities, and increase brand awareness.
• Act as a trusted liaison between clients, program offices, and internal marketing resources, ensuring seamless communication, prioritization of client needs, and the delivery of customized marketing solutions that support program success.
• Monitor client satisfaction, provide ongoing strategic recommendations, and advocate for client needs internally to drive continuous improvement and long-term partnership growth.
• Coordinate cross-functional efforts to ensure marketing initiatives, communications, and deliverables are executed on time, aligned with client objectives, and reflective of NSTXL’s quality standards.
• Act as the primary marketing SME for Program Vice Presidents, partnering closely to understand program objectives, identify client needs, develop strategic marketing recommendations, and align internal resources to support program goals.
• Send biweekly program-specific reports to Marketing Directors and the Chief Growth Officer (CGO), providing insights on program developments, client priorities, and emerging opportunities to inform strategic decision-making and client engagement efforts.
• Other duties as assigned.

Benefits

• Medical and Dental Insurance: The company covers 90% of premiums for both individual and family medical and dental coverage
• Vision Insurance: Fully covered
• Retirement Plans: Access to a 401(k) with up to 4% employer match and immediate vesting
• Paid Time Off: Generous time off package that includes PTO, sick time, and paid holidays
• Company-paid basic life and AD&D policy
• Voluntary life insurance
• Flexible & remote work structure that fits how you work best
• Monthly wellness reimbursement benefit & mental health support
• Community sponsorships
• Donation matching
• Professional development allowance

What This Job Offers

• Job Type: Full-time
• Career Level: Senior