Senior Manager, Oncology Product Marketing
About The Position
BillionToOne is seeking an experienced Senior Manager, Oncology Product Marketing to lead product marketing for its oncology portfolio, including Northstar Select and Northstar Response. The role is responsible for developing and executing product marketing strategy, from positioning and messaging through go-to-market planning and execution. The successful candidate will bring innovative precision diagnostics products to market, collaborate across diverse teams, and thrive in a fast-paced environment. The position works closely with Product Management, Sales, Marketing, Medical Affairs, Customer Service, and external stakeholders. It includes translating complex clinical science into compelling commercial materials, conducting market and competitive research, supporting the field organization, and building adoption and loyalty for oncology products.
Requirements
- At least 8 years of product marketing experience with a track record of developing and executing successful strategies in precision diagnostics, biotechnology, or healthcare.
- Bachelor's degree required.
- Strong strategic thinking and analytical skills, including the ability to interpret complex clinical and market data and translate insights into value propositions and commercial strategies.
- Deep understanding of product marketing principles, competitive analysis, and market research methodologies.
- Experience creating data-driven marketing content and commercial collateral.
- Excellent communication and interpersonal skills, with the ability to influence cross-functional stakeholders and communicate complex concepts clearly.
- Comfort working in a fast-paced, rapidly evolving environment.
Nice To Haves
- BS or advanced degree in Biology or a related scientific discipline.
Responsibilities
- Collaborate with Product Management, Sales, and other teams to develop product positioning, messaging, and supporting resources for target audiences.
- Develop and execute go-to-market plans for new product launches and product enhancements with cross-functional stakeholders.
- Translate complex clinical products into clear marketing collateral, including brochures, leave-behinds, trade show materials, advertisements, press releases, and other commercial assets.
- Conduct market research and competitive analysis to identify customer needs, market trends, and competitive insights.
- Partner with healthcare professionals, Key Opinion Leaders, patient advocacy organizations, and other external stakeholders to drive product adoption and loyalty.
- Collaborate with Sales, Medical Affairs, and Customer Service to ensure consistent messaging and commercial execution; serve as the primary product marketing resource for the field organization.
- Track industry trends and apply product marketing best practices from precision diagnostics and adjacent sectors.
Benefits
- Multiple medical benefit options; employee premiums are paid 100% for select plans, and dependents are covered up to 80%.
- 16 weeks of paid Family Bonding Leave at 100% for eligible employees.
- Supplemental fertility benefits coverage.
- Retirement savings program with a 4% company match.
- Paid time off increases with tenure.
- Latest hardware, including laptops and lab equipment.
- Daily on-site lunches provided from local eateries.
- On-campus state-of-the-art gym and restaurant.
- Free on-site EV charging.
- Equity options and a corporate bonus program.
- Company benefits include free healthcare options and paid parental leave.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
