Senior Manager, International Product Marketing
Young Living Essential Oils•Lehi, UT
•Onsite
About The Position
The Senior Manager, International Product Marketing is responsible for executing global product marketing strategies across international markets, ensuring messaging is localized, culturally relevant, and impactful.
Requirements
- Strong leadership and strategic thinking with the ability to influence cross-functional teams
- Expertise in product marketing, brand management, and portfolio strategy within a competitive consumer market
- Deep understanding of product lifecycle management, market trends, and customer insights
- Excellent communication and storytelling skills to craft compelling product narratives
- Proven ability to manage multiple projects, deadlines, and priorities in a fast-paced environment
- Data-driven mindset with strong analytical and problem-solving skills
- Ability to lead, mentor, and develop high-performing teams
- Applicants must be currently authorized to work in the United States on a full-time basis.
Nice To Haves
- Experience in the MLM industry, wellness, personal care, or consumer goods
- Global marketing experience is a must - specifically APAC regions
Responsibilities
- Identify consumer insights and market trends
- Execute global strategies across regions
- Adapt positioning and messaging for local markets
- Support launches and campaigns
- Ensure culturally relevant messaging
- Partner with regional teams and compliance
- Partner with international markets on go-to-market strategy and launch frameworks
- Develop scalable launch models across regions
- Partner with regional teams for execution
- Deliver localized toolkits
- Equip field leaders with product tools
- Support training and adoption
- Provide regional insights to global teams
- Partner cross-functionally across International Product, Brand, Sales, and Digital
- Define key performance indicators (KPIs) to measure product success and optimize marketing strategies
- Analyze sales data, customer feedback, and market performance to refine product positioning and marketing efforts
- Drive innovation and process improvements to enhance product strategy, customer experience, and business impact
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
Associate degree
Number of Employees
11-50 employees
