Senior Manager, FP&A – Global Marketing

SharkNinja•Needham, MA

About The Position

The Senior Manager, FP&A – Global Marketing is the finance leader for SharkNinja’s Global Marketing function, guiding investment decisions and helping senior leaders understand marketing performance, expected returns, and trade-offs. The role oversees forecasting, actuals, scenario planning, budgeting, reporting, and recommendations across the marketing funnel, including brand media, affiliate marketing, performance marketing, and campaigns. It combines strategic partnership with hands-on execution and requires agility in responding to changing priorities and real-time business needs. The role leads and develops a team of analysts, partners with Marketing, Commercial, regional teams, senior leadership, and Accounting, and strengthens financial planning, reporting, controls, and data integrity. It also advances reporting and analytics through AI tools, automation, models, and data pipelines, while turning complex analysis into concise, decision-ready recommendations.

Requirements

Bachelor’s degree in Finance, Accounting, Economics, Business, or a related field.
7–10 years of progressive FP&A, corporate finance, or related experience.
Experience leading, coaching, and developing a team of analysts.
Mastery of planning and reporting rhythms, including budget, forecast, long-range plan, and monthly close.
Experience analyzing marketing or commercial investments.
Advanced Excel and financial modeling skills.
Experience with visualization tools, ERP systems, and data management tools.
Hands-on fluency with AI tools in personal workflows and the ability to demonstrate work built with them.
Track record of influencing senior leaders with concise, decision-ready recommendations.

Nice To Haves

MBA preferred.
Experience in consumer products is strongly preferred.
Retail or e-commerce experience is a plus.

Responsibilities

Advise senior leaders in Marketing, Commercial, and regional teams on investment allocation, expected returns, and trade-offs.
Lead finance discussions with senior leadership and present the team’s analysis and point of view.
Build and pressure-test investment scenarios and provide recommendations.
Improve how the marketing business is reviewed and measured by developing P&L views and metrics and identifying ways to increase value and efficiency.
Own forecasting, budgeting, actuals, and variance analysis for global marketing investments.
Prepare the monthly and quarterly leadership narrative explaining performance changes, their causes, and recommended next steps.
Maintain data integrity and financial controllership in partnership with Accounting, including accurate financial statements, current documented controls, and discreet handling of sensitive financial information.
Provide leaders with readily available self-service information to support discussions and decisions.
Lead, coach, and develop a team of analysts through clear priorities, feedback, and development paths.
Promote collaboration, constructive challenge, accountability, and shared ownership; establish the team’s planning, review, and handoff rhythms.
Translate complex financial information into concise recommendations for executive and cross-functional audiences.
Use AI tools to accelerate analysis and recurring deliverables and to pressure-test assumptions.
Build models, reporting automation, and data pipelines needed by the team, and demonstrate progress early.
Continuously improve processes by automating manual and repetitive work.