About The Position

Zscaler is seeking a Senior Manager, Content & Operations, Global Customer Advocacy to scale the impact of its Global Customer Advocacy organization through AI-powered innovation, strategic content development, and third-party customer validation. This remote Americas role reports to the Senior Director, Global Customer Advocacy. The Senior Manager will lead adoption and optimization of AI-driven solutions, make customer proof points more accessible across cross-functional workflows, and strengthen Zscaler’s market credibility through customer reviews and analyst engagement. The role connects customer advocacy to business priorities to improve operational efficiency, influence buyer decisions, and maximize the impact of customer storytelling. The successful candidate will drive AI adoption and measure its business impact; develop customer content aligned to solution priorities; lead the Gartner Peer Insights strategy and customer review recruitment; and partner with Analyst Relations and regional advocacy teams on customer references and industry events. The position calls for an innovative, data-driven owner and collaborator who can move between strategy and hands-on execution, connect operational work to business goals, and build processes that support global growth.

Requirements

  • Demonstrated curiosity and active exploration of AI tools, with a proven history of integrating new technologies to enhance daily workflows and augment problem-solving.
  • At least 7 years of experience in customer marketing or advocacy, content strategy, product marketing, marketing operations, or related disciplines within a B2B technology environment.
  • Strong strategic content development experience, including the ability to translate complex technology solutions and customer outcomes into compelling, data-driven content that supports integrated marketing campaigns.
  • Proven cross-functional program management skills, including experience leading global initiatives, influencing stakeholders, and driving measurable outcomes across Sales, Marketing, and Customer Success.
  • Strong analytical and operational expertise, including developing performance measurement frameworks, establishing scalable processes, and using data to optimize program effectiveness.

Nice To Haves

  • Proven ability to leverage AI technologies and workflows to drive measurable operational efficiency.
  • Hands-on experience with Upland RO, including managing customer advocacy content, maintaining data integrity, and optimizing platform workflows.
  • Background in customer advocacy or customer marketing, including experience managing Gartner Peer Insights programs, supporting analyst relations and customer reference requests, and developing compelling customer content.
  • Proven track record deploying and operationalizing AI agents, securing cross-functional stakeholder buy-in, driving internal adoption, and managing ongoing content ingestion, maintenance, and optimization.

Responsibilities

  • Lead adoption, integration, and continuous optimization of the Customer Story Agent, embedding customer proof points into cross-functional workflows to increase accessibility, utilization, and operational efficiency.
  • Execute global AI enablement initiatives, establish an AI impact measurement framework, and track productivity gains and business outcomes.
  • Develop strategic customer content aligned with core solution priorities, partnering with cross-functional marketing teams to support integrated campaigns and amplify high-impact customer success stories.
  • Lead the Gartner Peer Insights strategy, establish an always-on review recruitment program, and integrate customer feedback into marketing content to support competitive positioning and AI-driven search visibility.
  • Partner with Analyst Relations and regional advocacy teams to fulfill customer reference requests for major industry evaluations and facilitate customer participation in key industry events.

Benefits

  • Various health plans
  • Time off plans for vacation and sick time
  • Parental leave options
  • Retirement options
  • Education reimbursement
  • In-office perks
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