Senior Manager, Amazon Global Marketing

Sonos•Boston, MA

1d•Onsite

About The Position

At Sonos, the Sr. Manager, Amazon Global Marketing will lead the global Amazon marketplace marketing strategy, owning Amazon as a critical marketing channel. This role drives full-funnel performance through retail media, premium content experiences, and cross-functional alignment. The manager will define the Sonos customer journey on Amazon, ensuring a best-in-class, consistent, and high-converting experience across all Amazon marketplaces globally. This position requires a commercial thinker capable of interpreting business requirements to develop strategic marketing plans. Amazon is a critical touchpoint in the Sonos customer journey, and this role ensures every interaction, from discovery to conversion, reflects brand quality and delivers strong business results. The role is office-based, requiring regular in-person collaboration a minimum of 4 days per week in New York, Boston, or Seattle.

Requirements

8-10+ years of experience in Amazon Marketplace marketing, with a focus on full-funnel strategy and execution
Demonstrated expertise in the Amazon advertising ecosystem, including hands-on experience with Amazon DSP, Sponsored Brands, and/or PPC campaigns
Proven success in leading growth marketing initiatives that have delivered measurable business impact and ROI
Exceptional analytical skills, with the ability to translate complex data into clear, actionable insights and strategic recommendations
Strong understanding of marketing technology, attribution models, and data analytics platforms
Excellent leadership, communication, and collaboration skills, with a track record of influencing and partnering with stakeholders at all levels
International experience working with local Amazon teams
Bachelor's degree or equivalent practical experience in Marketing, Business, or a related field

Nice To Haves

A master's degree (MBA or equivalent) is a plus, but not required
Experience in the electronics or technology industry is a bonus
Hands-on knowledge of artificial intelligence (AI) use cases for business and marketing
Previous experience in a global role, managing performance across different markets and cultures

Responsibilities

Define, own, and champion the global Amazon Marketplace marketing strategy
Lead the planning and strategic direction of retail marketing initiatives across Amazon’s suite of advertising tools, including Amazon AMS & DSP, Sponsored Products and more
Set a comprehensive global digital merchandising strategy for Amazon, in partnership with the Brand Experience team, so that regional teams can operate with speed and scale
Develop and manage a rigorous testing agenda to innovate and optimize every stage of the customer journey, from awareness to conversion
Own Amazon-specific performance metrics, including traffic, conversion rate, ROAS, and new-to-brand acquisition
Translate performance data into actionable insights and strategic recommendations
Establish testing roadmaps to continuously improve media effectiveness and content performance
Translate complex data into actionable insights, providing clear recommendations to leadership and cross-functional teams to inform investment decisions and strategic direction
Collaborate closely with global and and regional sales and marketing teams to ensure a cohesive, integrated approach to customer acquisition
Lead, mentor, and develop agency and vendor partnerships, providing strategic direction and oversight to ensure high-quality execution and impactful results
Serve as the internal subject matter expert for Amazon Marketplace marketing, educating teams on best practices and emerging trends to maintain Sonos’ competitive edge
Manage a team of regional Amazon Marketing Managers (EMEA, Americas, APAC)
Lead Amazon strategy across international markets, ensuring consistency while enabling local optimization
Collaborate with regional stakeholders and in-market specialists to execute effectively across geographies
Identify global opportunities for scale, efficiency, and innovation

Benefits

Medical, Dental, and Vision Insurance
A 401(k) plan with company matching and immediate vesting
An Open Time Off policy (OTO) so you have maximum opportunity to disconnect and recharge, with no tenure-based vacation accruals required
80 hours of sick time upon hire, refreshed annually
Up to 12 paid holidays per calendar year
Sonos offers a generous paid leave program for new parents or to care for a family member with a serious health condition, as well as short- and long-term disability for your own medical condition
Company-paid Disability, Life, and AD&D Insurance
Voluntary benefits, including Voluntary Life, AD&D, Accident, and Pet Insurance
Mental health benefits to support your holistic well-being
A generous employee discount program & Sonos Radio HD - on us!