Senior Director of Product, Creative

Mediaocean•New York, NY
•$200,000 - $230,000

About The Position

Innovid is seeking a Senior Director of Product, Creative to lead and grow a team of Product Managers responsible for the company’s unified CTV, creative, and ad serving ecosystem. The role has end-to-end accountability for an enterprise platform portfolio and calls for building a strong product organization while aligning Engineering, Design, commercial leaders, and C-suite executives. The position also partners with leading brands, agencies, and streaming platforms. The role sets the multi-year platform vision and portfolio strategy across AI-driven workflow automation, creative authoring and personalization, data ingestion and real-time decisioning, algorithmic optimization and simulation, and publisher SDKs and ecosystem integrations. It guides products through discovery, development, and launch; manages and develops product talent; aligns executive stakeholders and cross-functional teams; supports go-to-market execution and platform adoption; and establishes portfolio-wide KPIs, usage analytics, and ROI models. The position requires at least eight years of product management experience in AdTech, enterprise SaaS, or digital media, including at least three years of direct people management. It calls for deep knowledge of the CTV/OTT ecosystem, dynamic creative optimization, programmatic ad serving, data-driven decisioning, and ad-tech measurement integrations, as well as experience overseeing APIs, SDKs, and enterprise platform architectures. A Computer Science, Engineering, or equivalent technical background is preferred. The listed base salary range is $200,000–$230,000 per year. Compensation and title depend on factors including employment history, job-related knowledge, qualifications, skills, length of service, and geographic location. The posting describes open paid time off, a flexible schedule, company holidays, and paid parental leave, alongside a broad benefits and wellness offering.

Requirements

  • At least 8 years of Product Management experience within AdTech, enterprise SaaS, or digital media.
  • At least 3 years of direct people management experience building and leading product teams.
  • Deep expertise in the CTV/OTT ecosystem, dynamic creative optimization (DCO), programmatic ad serving, data-driven decisioning, and ad-tech measurement integrations.
  • Experience overseeing complex APIs, SDKs, and enterprise platform architectures.
  • Demonstrated ability to hire, retain, and develop product talent and establish product management best practices.
  • Demonstrated ability to align senior executives, cross-functional leaders, and external clients around a shared vision while driving accountability.
  • Strong storytelling and presentation skills for communicating with C-suite executives, strategic partners, and industry forums.

Nice To Haves

  • A technical foundation in Computer Science, Engineering, or an equivalent background.

Responsibilities

  • Manage, coach, and develop a team of Product Managers, fostering operational excellence, accountability, customer-centric innovation, and career progression.
  • Define and operationalize the multi-year platform vision, translating business objectives into roadmaps that unify creative, ad serving, and measurement.
  • Set strategic direction for embedded AI agents and intelligent automation across the advertising lifecycle.
  • Oversee the roadmap and execution for automated creative assembly and personalized ad experiences at scale.
  • Set architecture strategy for high-throughput APIs and signal engines that ingest third-party data for real-time decisioning.
  • Lead portfolio strategy for ML/AI optimization engines and simulation models intended to improve campaign outcomes.
  • Guide distribution technologies, publisher-side SDKs, and integrations with major OTT and CTV providers.
  • Partner with Engineering, Design, Product Marketing, and Revenue executives to prioritize investments, allocate resources, and resolve cross-team dependencies.
  • Present strategic narratives to executive leadership, enterprise clients, and ecosystem partners, and represent the company as an industry spokesperson.
  • Align go-to-market activity with Product Marketing and Sales to launch products, develop strategic integrations, and drive platform adoption.
  • Establish portfolio-wide KPI frameworks, usage analytics, and ROI models to assess platform health and support investment decisions.

Benefits

  • Open Paid Time Off (PTO)
  • Flexible schedule
  • Company holidays
  • Paid parental leave
  • Competitive salary
  • Full benefits package
  • Referral bonuses
  • Recognition awards
  • 401(k) with company match
  • Company HSA contribution up to $2,400
  • Medical, dental, vision, and pharmacy coverage
  • Health Savings Account (HSA) and Flexible Spending Account (FSA)
  • Mental health support
  • Life and disability insurance
  • Family planning and fertility benefits
  • Pet insurance
  • Legal and ID theft protection
  • Retirement planning
  • Medicare assistance
  • Employee Assistance Program (EAP)
  • Eligible employees can receive up to 100% company-paid annual subscriptions to Peloton, Maven Clinic, BetterUp Care, Walkingspree, Bikeshare (Divvy in Chicago/Citibike in New York)
  • Wellness seminars and companywide health challenges with prizes
  • Professional development with a dedicated Talent Development team
  • Employee Resource Groups (ERGs)
  • Philanthropy and awareness programs
  • Mentorship programs
  • In-office and virtual events and celebrations
  • Volunteer and donation opportunities
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