Senior Director, Integrated Campaigns (Digital)

Bully Pulpit International•Washington, DC

1d•$150,000 - $165,000•Hybrid

About The Position

Bully Pulpit International (BPI) is an outcomes agency composed of strategists, data scientists, and artists with diverse backgrounds in politics, brands, and government. We operate without barriers and measure what matters, with over 350 team members across six countries and thirteen offices globally. BPI applies its unique expertise in strategic communications, public affairs, research, and digital marketing to develop sophisticated, customized strategies that drive change for both American and European clients. In this Senior Director role, you will be responsible for overseeing and driving effective, modern, and strategic public affairs and corporate reputation marketing campaigns. You will lead client engagements, shape the strategic point of view for clients, guide a team, and independently generate new ideas and build new relationships for the agency.

Requirements

10+ years of experience across public affairs, brand management, and paid digital marketing.
Proven track record of working on complex client accounts (or related issues) and delivering successful advocacy and media campaigns.
Comfort in presenting and briefing diverse audiences, from F100 C-Suite leaders to 30 cross-functional colleagues at every level.
Deep knowledge of cross-channel marketing, with the ability to think analytically about a problem.
Operate with a high level of organization and precision—managing scopes, budgets, reporting, and team delivery with excellence, while leading multiple workstreams simultaneously.
Ability to mobilize fast-paced, highly collaborative, multi-disciplinary teams.
Exceptional presentation, writing, and analytical skills, with the ability to write both strategically and creatively under tight timelines.
Stay immersed in policy conversation, competitive trends, and the media landscape to fuel real-time relevance and creative storytelling.
Experience managing large teams with multiple layers, providing clear feedback to team members, and driving professional growth at every level.
Comfortable handling strategic planning and daily execution of services for clients.
A fast learner who can quickly get up to speed on any public affairs topic.

Responsibilities

Driving the strategy and implementation of integrated awareness and persuasion campaigns across brand reputation and policy-shaping efforts.
Interpreting research findings, creating a strategic approach, and partnering with targeting experts, creative teams, and media planners to develop sophisticated, integrated campaign plans using paid, earned, and owned tactics.
Overseeing the development of messaging and digital content for marketing campaigns by leading ad strategists, media planners and buyers, marketing analytics, and other specialists.
Reviewing and guiding a wide range of client deliverables, including reports, memos, presentations, and social and digital advertising assets.
Driving strategy, deepening client trust, and supporting BPI’s Partners and Executive Leadership team on various accounts.
Serving as the main point of contact and overseeing the daily management, communication, and execution of services for clients, often including senior management or executive-level decision-makers.
Developing team members in their fields of expertise and preparing them to become future leaders within the agency.
Coaching and mentoring team performance, and managing the quality of their work to ensure efficiency and effectiveness in meeting client deliverables.
Collaborating and communicating with internal, cross-office, and cross-departmental team members to ensure timelines and quality expectations for client deliverables are met.
Developing and pitching new business opportunities in collaboration with agency partners and other senior leaders.
Managing the agency’s existing clients and establishing new client relationships.
Drafting proposals and producing materials for client pitches with minimal direction and oversight from agency Partners.