Senior Director, Global Market Research - Immunology

Eli Lilly and Company•Us, IN

1d•Onsite

About The Position

The Senior Director, Global Market Research owns market research for a global platform and serves as the primary business partner to its global marketing teams. The role frames business learning needs, sets and prioritizes the platform’s research agenda, and synthesizes findings into decision-ready narratives for global brand and franchise leadership that represent the perspectives of patients, healthcare professionals, and payers. Analytics supports research decisions as needed; the role can conduct basic analysis with AI analyst tools and escalates complex or novel analytics to the US Marketing Analytics lead. Reporting to the Associate Vice President (AVP) – Immunology Strategic Intelligence, this role works in a matrixed model with the US Marketing Analytics lead, centralized Research Science, and broader analytics and AI/data-foundation teams. It owns platform-level research planning and delivery, helps allocate people, time, and research spend within the therapeutic area’s overall budget, and coaches market-research associates. The role combines external vendors, centralized capabilities, and AI tools, applying human judgment to research framing, quality, interpretation, and decisions. The position is based at Lilly’s Corporate Center in Indianapolis, Indiana. Relocation assistance is available for qualified candidates. Travel is 10–25%, depending on business need.

Requirements

Bachelor’s degree.
At least 5 years of experience in market research or a related insight-generating function.
Authorization to work in the United States on a full-time basis; the employer will not sponsor work authorization or visas for external applicants for this role.
Demonstrated depth in market-research craft, including learning-agenda design, qualitative and quantitative methods, and launch and tracking research, with working fluency in analytics.
Experience serving as a primary point of contact for senior business stakeholders, ideally in a matrixed or shared-services organization.
Skill in framing business questions and connecting findings across methods and data sources into a coherent business narrative.
Ability to influence senior individuals and teams without direct authority.
Ability to navigate ambiguity, competing priorities, and complex, matrixed stakeholder landscapes.
Strong track record of close partnership with analytics.
Experience partnering with centralized research-methods, vendor, and panel-management teams.

Nice To Haves

MBA or other advanced degree.
Experience designing or overseeing launch measurement, brand tracking, or integrated learning agendas at global scale.
Experience applying AI tools and techniques in market research, such as synthetic data or respondents, automated analysis, or agentic approaches; alternatively, strong interest and aptitude in developing this capability.
Relevant therapeutic-area experience, particularly Immunology or GI.
Experience supporting a product launch and the subsequent in-market strategy.

Responsibilities

Serve as the primary business partner and trusted advisor to the platform’s global marketing teams on the market-research agenda, representing the voice of the customer and evidence base.
Act as the main entry point for platform research questions, framing questions into appropriate research and routing work to the right resources and timing.
Influence global brand, franchise, and therapeutic-area strategy and decision forums with integrated customer insights and decision-ready recommendations.
Maintain current understanding of customers, platform strategy, portfolio and product priorities, and competitive dynamics.
Set expectations and participate in platform-level budget ownership by prioritizing and allocating people, time, and research spend within the AVP-owned therapeutic-area budget.
Promote a one-team culture across market research and analytics, reducing duplicated effort and competition for business attention.
Coach and develop market-research associates, including in matrixed relationships without direct reporting authority, and support their development into broader business or team leadership roles.
Hold the team accountable for operating in optimized ways aligned with the team’s agentic strategy.
Own the platform’s continuous, year-round market-research learning plan, nested within the therapeutic-area intelligence agenda.
Frame ambiguous or cross-cutting business questions into appropriate research approaches and determine what each question requires.
Prioritize and resequence the research agenda as business questions and market developments arise, and help rank platform requests in the shared backlog.
Assign market-research associates to high-priority decisions and provide craft direction and quality oversight across studies.
Conduct research for US business needs when requested by the US Marketing Analytics lead, partnering to deliver an integrated point of view.
Oversee end-to-end research delivery, working with external vendors, centralized Research Science, and AI tools as appropriate.
Synthesize qualitative, quantitative, and analytics inputs into clear, decision-ready narratives; identify conflicting findings or areas requiring reconciliation before presenting to senior stakeholders.
Coach business partners on framing questions that market research is best positioned to answer.
Use external vendors, centralized Research Science capabilities, and AI tools in appropriate combinations while retaining framing, judgment, and interpretation within the platform team and relying on centrally maintained standards and vendor governance.
Apply AI-enabled methods, including synthetic respondents, automated synthesis, predictive approaches, and agentic approaches, to accelerate exploratory and standard research while reserving human-led primary research for high-stakes decisions.
Use human judgment to frame questions, identify flawed samples, and interpret findings in context; represent platform needs in shaping the team’s broader AI/agentic roadmap.

Benefits

Company bonus, depending in part on company and individual performance.
Company-sponsored 401(k) participation eligibility.
Pension.
Vacation benefits.
Medical, dental, vision, and prescription drug benefits eligibility.
Flexible benefits, including healthcare and/or dependent day-care flexible spending accounts.
Life insurance and death benefits.
Certain time-off and leave-of-absence benefits.
Well-being benefits, including an employee assistance program, fitness benefits, and employee clubs and activities.
Relocation assistance for qualified candidates.