Senior Director, Client Strategy (Senior Media Director)

Wpromote

4d•$135,000 - $155,000•Remote

About The Position

As a Senior Director, Client Strategy, you are the senior strategic lead and business owner across a portfolio of complex, enterprise client relationships. You serve as a primary lead for the client, bridging the gap between their bottom-line business objectives and our integrated marketing execution, ensuring that every engagement drives measurable business growth while strengthening long-term partnerships. You are responsible for translating complex business objectives into cohesive, full-funnel marketing strategies across the integrated media ecosystem. This includes architecting the media mix, aligning measurement frameworks, guiding audience strategy, and ensuring cross-channel execution ladders back to enterprise goals. Beyond strategy development, you are accountable for overall account health—including client satisfaction, retention, revenue growth, and profitability. You serve as a trusted advisor to executive-level client stakeholders while mentoring and leading cross-functional internal teams to deliver exceptional work. This role requires a balance of visionary strategic thinking and operational rigor. You must be equally comfortable commanding a boardroom conversation as you are guiding internal teams through planning frameworks, testing roadmaps, and performance optimization. At Wpromote, we believe exceptional client work is powered by exceptional people. We are committed to fostering an inclusive, growth-oriented environment where leaders are empowered to drive impact for clients while building strong, high-performing teams.

Requirements

10+ years of experience in media, marketing strategy, or integrated client leadership
4+ years of experience managing and mentoring high-performing teams
Proven experience leading complex, multi-channel accounts with full-funnel strategy ownership
Strong financial acumen, including budget forecasting, revenue management, and profitability oversight
Demonstrated ability to lead executive-level client conversations and influence senior stakeholders
Deep understanding of measurement frameworks including attribution models, incrementality testing, and media mix modeling
Experience translating business objectives into integrated media, creative, and data strategies
Exceptional communication skills with the ability to simplify complexity into clear, actionable narratives
Strong organizational leadership skills with experience balancing strategic vision and operational execution
Bachelor’s degree in Marketing, Communications, Business, or equivalent experience

Nice To Haves

Experience working within an agency environment supporting enterprise or high-growth brands
Exposure to retail media networks, commerce media, or performance creative strategy
Familiarity with advanced analytics tools and dashboard platforms
Experience supporting new business pitches and commercial strategy

Responsibilities

Serving as the executive strategic lead and primary business owner across a portfolio of complex accounts
Designing and guiding full-funnel, multi-channel strategies across Paid Search, Social, Programmatic, Video, CTV, YouTube, Retail Media, and emerging platforms
Translating client KPIs, unit economics, and growth goals into structured media investment frameworks and budget allocations
Leading executive-level client engagements including QBRs, annual planning sessions, and high-stakes strategic presentations
Identifying same-store growth and expansion opportunities while partnering with Business Development on new opportunities
Owning account health metrics including retention, revenue growth, profitability, and delivery quality
Ensuring all deliverables meet strategic standards, align with SOWs, and drive measurable impact
Partnering closely with Analytics teams to operationalize MTA, MMM, incrementality testing, and advanced measurement frameworks
Driving structured test-and-learn roadmaps that unlock performance gains and future-ready innovation
Acting as the connective tissue between media, analytics, creative, and client leadership to ensure seamless, integrated execution
Leading and mentoring Client Strategy team members, fostering accountability, growth, and high performance
Collaborating with channel teams & ensuring output ladders to holistic strategy
Elevating internal processes, planning rigor, and strategic storytelling standards across the organization
Staying ahead of industry trends, emerging platforms, and technology shifts to proactively guide client evolution