Senior Data Strategist

Bond Brand Loyalty
$110,000 - $120,000Hybrid

About The Position

At Bond we design, build, and manage creative and innovative solutions for our clients, all with the goal of helping them build ever-stronger loyalty to their brands. We are committed to delivering exceptional solutions that align with our clients' customer engagement objectives, driving measurable impact and fostering long-term relationships. As we continue to grow, we are seeking a highly motivated and experienced Senior Data Strategist to support our Data Strategy Director with the delivery of CRM strategies on behalf of our clients, with a particular focus on how they can leverage data to deliver against their KPIs and generate ROI. Knowledge and demonstrable experience of working on CRM principles and channels are essential for this role Demonstrable experience using data driven insight and behavioural economics on customer behaviours to enable development of strategies Working understanding of Performance Marketing and data driven CRM’s role within that Ability to leverage tools like Tableau and Adobe Analytics to a good standard to help identify optimisation opportunities Confidence using the Microsoft Office suite/ Google Equivalents, in particular Excel Be ambitious within your role - recognise, communicate and act on opportunities to benefit Armadillo, our colleagues, clients and our partners.

Requirements

  • Knowledge and demonstrable experience of working on CRM principles and channels are essential for this role
  • Demonstrable experience using data driven insight and behavioural economics on customer behaviours to enable development of strategies
  • Working understanding of Performance Marketing and data driven CRM’s role within that
  • Ability to leverage tools like Tableau and Adobe Analytics to a good standard to help identify optimisation opportunities
  • Confidence using the Microsoft Office suite/ Google Equivalents, in particular Excel
  • Be ambitious within your role - recognise, communicate and act on opportunities to benefit Armadillo, our colleagues, clients and our partners.

Responsibilities

  • Deliver and orchestrate CRM strategy for clients with a focus on how to leverage data to measure and generate ROI, and deliver against their KPIs
  • Deliver comms plans across complex or major projects, ensuring they are optimised against client strategies, with a focus on how to leverage data and technology to deliver more effective customer journeys.
  • Write or input into data project briefs to ensure they are optimised against client strategy and provide clear data and/or technical requirements to specialist teams
  • Support the application and expansion of analytical thinking in all CRM strategy and execution for clients - demonstrate clear, practical knowledge of analytical approaches with the ability to translate the complex into simplified explanations.
  • Support the development and execution of data storytelling in the agency - craft these stories in tools such as Powerpoint to deliver simple but compelling and visually appealing decks for Senior Manager level clients
  • Support the application and improvement of performance measures used to determine success against client KPIs
  • Leveraging tools like Tableau and Adobe Analytics and helping to identify optimisation opportunities
  • Owning and maintaining excellent client-agency relationships with stakeholders up to senior management level
  • Support and input into conversations with 3rd party contacts to further leverage data against client KPIs, e.g., Braze & other agencies
  • Presenting to both Senior internal stakeholders and Senior client stakeholders to a high level with presentations that tell a story using strategy, data and insight
  • Lead strategic output of a project team and support, where possible, the professional development of junior team members, providing effective mentoring and guidance

Benefits

  • Flexibility: A hybrid work model and flexible vacation offers agility to meet the needs of our global business and workforce, allowing us to inspire the best from our people.
  • Moments that matter: Social events like F1rst Thursdays, Kick-Off gatherings, and holiday parties make it easy to build relationships and have fun.
  • Health & Wellness support: Competitive healthcare and wellness benefits that care for both body and mind including Medical, Dental, Vision, Health Care Spending Account, Employee Assistance Program, access to 24/7 virtual healthcare and/or consultation services for you and your family — all available from your first day.
  • Future-focused: Retirement planning assistance with company matching.
  • Career development: Access to learning programs, mentorship, stretch projects, and internal mobility to keep you moving forward.
  • Celebrating your impact: Recognition programs for individual and team achievements, peer-nominated awards, and service anniversaries.
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