Senior Coordinator - Co-Brand

Frontier Airlines•Denver, CO

9d•Onsite

About The Position

The Senior Coordinator, Co-brand is responsible for leading select communications, marketing and reports across all channels to support the Frontier Airlines co-branded credit card program and other partners. This position will be responsible for the execution of strategic marketing plans, per the direction of the Loyalty Program Manager and Director of Loyalty, to increase supplemental revenue from the co-brand card program and other partners.

Requirements

Bachelor’s degree with emphasis in marketing or equivalent area of study
2-5 years in sales, marketing and/or communications or related field
Knowledge of airline and credit card marketing, as well as frequent flyer program rules and procedures
Advanced Excel and PowerPoint for analytics and presentations
Ability to manage multiple priorities and manage marketing projects, production schedules, and promotional events, while consistently meeting deadlines
Must have good attention to detail for copy proofing/editing
Exceptional presentation and oral communication skills
Exceptional writing and copy editing skills
Ability to work collaboratively with other departments, partners and staff
Ability to manage multiple contractors/trainers
Strong corporate vendor development and relationship building skills
Ability to travel 50% of time
Comfortable receiving feedback and quickly change course based on business needs
Team player who can work collaboratively with other departments, partners and marketers
Must have excellent communication and interpersonal skills
Must be self-motivated, self-starter, have a sense of urgency and extremely well-organized
Ability to work with minimum supervision in a collaborative team environment
Microsoft office product skills including Excel and PowerPoint
Ability to meet deadlines while working in a fast-paced, changing environment
Must exercise sound business judgment and handle confidential information with sensitivity
Must be a team player with ability to work on several projects at a time
Must be comfortable working around the airports both above and under wing when needed

Nice To Haves

Familiarity with HTML, SQL or JSON coding preferred

Responsibilities

Leads Frontier’s tactical marketing strategy to support the co-branded credit card issuer in the development, testing and execution of marketing campaigns for the co-branded card including: direct mail, email, insert production, statement messaging, airport signage, internet, social media and the in-flight channel
With Loyalty Program Manager, identify opportunities and lead Frontier’s tactical marketing strategy to support the various loyalty partners in the development, testing and execution of marketing campaigns including: direct mail, email, insert production, statement messaging, airport signage, internet, social media and the in-flight channel
Leads facilitating discussions between the Frontier team and the partner for all strategy and tactical components of the program
Develop training documents to support the co-branding credit card issuers inflight acquisition channel. Including training new inflight staff and assisting with recurrent training
Leverage Frontier and card issuer communication channels for acquisition and retention messages where appropriate
Identify, recommend and support new marketing channels and opportunities for the credit card program and other partners
Develop and coordinate internal communications and incentives to increase employee awareness of the co-branded credit card, including internal acquisition incentives (call center and inflight promotions) Maintain program project list to effectively execute and track status of projects, campaigns, and events to ensure that marketing efforts support specific forecasts and goals
Manage the approval process of all co-branded card communication materials from both Frontier and the card issuer
Oversee production and printing of physical marketing and support materials while ensuring on-time distribution of these materials via comat or other shipping methods
Support other Loyalty Marketing initiatives as needed