Senior Content Strategist

AudienceViewLa Canada Flintridge, CA
CA$0 - CA$90,000Remote

About The Position

AudienceView is seeking a Senior Content Strategist to lead their end-to-end content strategy across the full marketing funnel. This dynamic, high-impact role requires a builder who can both design the roadmap and execute it, creating content and tools to help their audience succeed. The strategist will balance high-level positioning with rapid execution to drive demand, engage the ideal customer profile (ICP), and support pipeline growth. This role is critical to the high-performing marketing team and represents AudienceView's identity, values, and customer advocacy.

Requirements

  • 5 to 6 years of experience in content strategy, content marketing, or a related role within a fast-paced environment.
  • Proven 'Builder and Doer' experience, actively executing content strategies across the full B2B marketing funnel.
  • Demonstrated ability to leverage AI tools to scale content production without sacrificing human touch, brand voice, or quality.
  • Hands-on experience with basic, 'lite' video editing software to repurpose long-form video (like webinars) into short-form assets.
  • Strong understanding of search and generative engine optimization principles and how to apply them seamlessly in content planning and creation.
  • Top-tier writing, editing, and storytelling skills, with experience partnering with Product Marketing to distill complex concepts into clear messaging.
  • Experience using performance metrics to guide editorial decisions and prove content ROI.
  • Strong project management skills, including the ability to juggle multiple projects, manage stakeholders, and meet deadlines.

Nice To Haves

  • Experience in B2B SaaS environments, particularly in the live events, ticketing, or arts and culture sectors.
  • Familiarity with advanced content distribution strategies across multiple channels.
  • Experience with CMS platforms, analytics tools, and marketing automation software.

Responsibilities

  • Own the content strategy across the full marketing funnel—planning and writing blogs, long‑form content, case studies, landing pages, conversion copy, and social media.
  • Play a hands-on role in building and growing thought leadership initiatives, directly contributing to establishing overarching category leadership in the market.
  • Expertly manage an organic social media calendar that strategically intersperses highly engaging posts, thought leadership, timely industry trends, and the core benefits of the AudienceView platform.
  • Use AI tools fluidly and responsibly as a co-pilot to accelerate workflow, generating a high volume of content while maintaining a high bar for quality, originality, and market resonance.
  • Collaborate with SEO and AEO teams to identify and prioritize high‑impact topics that capture demand from target audiences.
  • Repurpose, adapt, and distribute content across channels to extend its lifespan.
  • Step in for 'lite' video editing—like slicing up webinars into punchy, bite-sized social clips—to maximize engagement.
  • Manage the editorial calendar and ensure a consistent publishing cadence that aligns directly with revenue and business goals.
  • Track performance metrics (organic traffic, engagement, pipeline influence) and use those insights to continuously test and refine content formats, messaging, and distribution channels.

Benefits

  • Excellent benefits
  • Competitive salaries
  • Flexible hours
  • Remote work opportunities
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